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Director of market analysis vs planning director

The differences between directors of market analysis and planning directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of market analysis and a planning director. Additionally, a planning director has an average salary of $131,978, which is higher than the $128,913 average annual salary of a director of market analysis.

The top three skills for a director of market analysis include financial models, public policy and contract negotiations. The most important skills for a planning director are project management, financial analysis, and business planning.

Director of market analysis vs planning director overview

Director Of Market AnalysisPlanning Director
Yearly salary$128,913$131,978
Hourly rate$61.98$63.45
Growth rate10%10%
Number of jobs71,27351,861
Job satisfaction--
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 69%
Average age3939
Years of experience1010

What does a director of market analysis do?

A Market Analysis Director manages projects to create technology ecosystems, company risk profiles, industry trends, and product lines. They handle all operational aspects such as aviation, medical transportation, medical and insurance meeting planning. A Market Analysis Director also evaluates company production quality that increases ROI. They also price all deals as per the ROI objectives and maintains competitive offers that match the internal risk prototype.

What does a planning director do?

Planning Directors are members of the executive team or the top management of a company. They oversee the company's plans and the strategies involved in reaching company goals. They manage the resources of the company by reviewing the budget and by overseeing human resources activities. They ensure that the company works toward its goals and that the company follows through with its plans. That being said, Planning Directors do not necessarily police the company's actions, especially if it deviates from the original plans. Instead, they steer the company towards the fulfillment of such plans. If the plan is no longer viable, they should be flexible enough to pursue new plans to achieve their goals still.

Director of market analysis vs planning director salary

Directors of market analysis and planning directors have different pay scales, as shown below.

Director Of Market AnalysisPlanning Director
Average salary$128,913$131,978
Salary rangeBetween $75,000 And $220,000Between $90,000 And $192,000
Highest paying CityBoston, MASan Francisco, CA
Highest paying stateMassachusettsNew York
Best paying companyParkland HospitalExelixis
Best paying industryEducationProfessional

Differences between director of market analysis and planning director education

There are a few differences between a director of market analysis and a planning director in terms of educational background:

Director Of Market AnalysisPlanning Director
Most common degreeBachelor's Degree, 66%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Director of market analysis vs planning director demographics

Here are the differences between directors of market analysis' and planning directors' demographics:

Director Of Market AnalysisPlanning Director
Average age3939
Gender ratioMale, 70.6% Female, 29.4%Male, 66.7% Female, 33.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between director of market analysis and planning director duties and responsibilities

Director of market analysis example responsibilities.

  • Manage Americas field marketing with particular attention to event management and regional advertising including Adwords.
  • Design and build the enterprise whole loan data storage platform in SAS, including dynamic metadata tables.
  • Price every deal according to ROI goals while maintaining competitive offers that keep in line with the internal risk model.
  • Direct a RFP for all planning and CRM tools resulting in expand capabilities and substantial savings while minimizing long term commitments.
  • Evaluate factory production quality increasing ROI
  • Eliminate manual interfaces by migrate business process to web-base SAS application.
  • Show more

Planning director example responsibilities.

  • Manage customized portfolio, define product strategy, POS and shipping forecast, and promotional plans.
  • Develop and lead marketing program to promote HMO enrollment and hospital product line services to 55k beneficiaries.
  • Champion and lead the selection and implementation of Hyperion Essbase business intelligence software.
  • Lead central team summarizing and prioritizing all DOD opportunities, enabling more efficient and effective resource allocation across several program departments.
  • Utilize ETO software for assessment and tracking.
  • Implement new CRM - ClientBase, investigate alternate consortium relationships.
  • Show more

Director of market analysis vs planning director skills

Common director of market analysis skills
  • Financial Models, 15%
  • Public Policy, 12%
  • Contract Negotiations, 6%
  • Financial Analysis, 5%
  • Data Analysis, 4%
  • Market Analysis, 3%
Common planning director skills
  • Project Management, 14%
  • Financial Analysis, 7%
  • Business Planning, 6%
  • Data Analysis, 5%
  • Customer Service, 5%
  • Planning Process, 5%

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