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Director of marketing and information technology vs assistant marketing director

The differences between directors of marketing and information technology and assistant marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of marketing and information technology and an assistant marketing director. Additionally, a director of marketing and information technology has an average salary of $125,025, which is higher than the $55,415 average annual salary of an assistant marketing director.

The top three skills for a director of marketing and information technology include digital marketing, CRM and software development. The most important skills for an assistant marketing director are digital marketing, marketing campaigns, and graphic design.

Director of marketing and information technology vs assistant marketing director overview

Director Of Marketing And Information TechnologyAssistant Marketing Director
Yearly salary$125,025$55,415
Hourly rate$60.11$26.64
Growth rate10%10%
Number of jobs163,87994,447
Job satisfaction--
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 74%
Average age3939
Years of experience1010

Director of marketing and information technology vs assistant marketing director salary

Directors of marketing and information technology and assistant marketing directors have different pay scales, as shown below.

Director Of Marketing And Information TechnologyAssistant Marketing Director
Average salary$125,025$55,415
Salary rangeBetween $82,000 And $189,000Between $35,000 And $86,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Moody's
Best paying industry--

Differences between director of marketing and information technology and assistant marketing director education

There are a few differences between a director of marketing and information technology and an assistant marketing director in terms of educational background:

Director Of Marketing And Information TechnologyAssistant Marketing Director
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Director of marketing and information technology vs assistant marketing director demographics

Here are the differences between directors of marketing and information technology' and assistant marketing directors' demographics:

Director Of Marketing And Information TechnologyAssistant Marketing Director
Average age3939
Gender ratioMale, 77.0% Female, 23.0%Male, 39.7% Female, 60.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between director of marketing and information technology and assistant marketing director duties and responsibilities

Director of marketing and information technology example responsibilities.

  • Develop & manage e-commerce store.
  • Manage maintenance of all PC workstations, printers and servers.
  • Design, build, and manage website and Facebook page for new business.
  • Lead application development for public and private equities including mission-critical operations such as trading, trade support, CRM and website.
  • Lead corporate rebranding and develop new core messaging to transition existing outdate business image.
  • Create Facebook and Google ad campaings and retargeting.
  • Show more

Assistant marketing director example responsibilities.

  • Manage website development/content and SEM strategies for corporate and divisional sites.
  • Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
  • Direct the advertising, marketing and promotional efforts of a major FM station.
  • Maintain social networks and create mini-commercials featuring high-end stores in the mall for Facebook.
  • Plan in compliance with FCC rules, regulations, and guidelines in radio promotions.
  • Maintain accurate records of contestants and ensure contests are conduct in accordance with FCC regulations and law.
  • Show more

Director of marketing and information technology vs assistant marketing director skills

Common director of marketing and information technology skills
  • Digital Marketing, 16%
  • CRM, 11%
  • Software Development, 5%
  • Asset Management, 4%
  • Email Campaigns, 4%
  • Product Development, 3%
Common assistant marketing director skills
  • Digital Marketing, 12%
  • Marketing Campaigns, 8%
  • Graphic Design, 6%
  • Facebook, 5%
  • Press Releases, 5%
  • Google Analytics, 5%

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