Director of new media vs director of strategy

The differences between directors of new media and directors of strategy can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of new media and a director of strategy. Additionally, a director of strategy has an average salary of $145,870, which is higher than the $82,946 average annual salary of a director of new media.

The top three skills for a director of new media include website traffic, content strategy and video production. The most important skills for a director of strategy are analytics, healthcare, and project management.

Director of new media vs director of strategy overview

	Director Of New Media	Director Of Strategy
Yearly salary	$82,946	$145,870
Hourly rate	$39.88	$70.13
Growth rate	10%	10%
Number of jobs	48,354	65,254
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 68%
Average age	39	39
Years of experience	10	10

Director of new media vs director of strategy salary

Directors of new media and directors of strategy have different pay scales, as shown below.

	Director Of New Media	Director Of Strategy
Average salary	$82,946	$145,870
Salary range	Between $47,000 And $144,000	Between $107,000 And $198,000
Highest paying City	Cambridge, MA	San Francisco, CA
Highest paying state	Washington	California
Best paying company	Databricks	McKinsey & Company Inc
Best paying industry	Media	Media

Differences between director of new media and director of strategy education

There are a few differences between a director of new media and a director of strategy in terms of educational background:

	Director Of New Media	Director Of Strategy
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 68%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Director of new media vs director of strategy demographics

Here are the differences between directors of new media' and directors of strategy' demographics:

	Director Of New Media	Director Of Strategy
Average age	39	39
Gender ratio	Male, 69.7% Female, 30.3%	Male, 66.2% Female, 33.8%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director of new media and director of strategy duties and responsibilities

Director of new media example responsibilities.

Manage strategic vendor relationships, including RFP, contract negotiation, SLA compliance.
Purchase, set up and manage the digital media workstations and DVD authoring suites.
Lead web marketing efforts including corporate websites, member-only sites, SEO, Google ad words, and e-mail marketing campaigns.
Create facebook, twitter, e-newsletter templets.
Develop, execute and track SEM campaigns.
Direct content development and upgrade of website ecommerce capabilities with incorporate SEO, SEM strategy.

Director of strategy example responsibilities.

Manage RFP and RFI processes.
Lead the re-engineering of the overall DTC marketing process.
Lead SaaS business divesture negotiations, system and customer transition.
Plan, develop, lead and manage Medicare programs and medicare-relate studies.
Manage design team in creating new UI concepts and designs for online projects.
Manage the organization's data visualization program and social media presence, increasing the number of unique website visits.

Director of new media vs director of strategy skills

Common director of new media skills

Website Traffic, 20%
Content Strategy, 10%
Video Production, 10%
Business Development, 6%
Facebook, 4%
Graphic Design, 3%

Common director of strategy skills

Analytics, 9%
Healthcare, 8%
Project Management, 8%
Business Development, 5%
Client Facing, 4%
Digital Transformation, 4%

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Director Of New Media
Director Of New Media vs Director Of Strategy

Updated January 8, 2025

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