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District marketing manager vs marketing program manager

The differences between district marketing managers and marketing program managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a district marketing manager and a marketing program manager. Additionally, a marketing program manager has an average salary of $86,807, which is higher than the $49,413 average annual salary of a district marketing manager.

The top three skills for a district marketing manager include customer satisfaction, customer retention and facebook. The most important skills for a marketing program manager are digital marketing, project management, and marketing campaigns.

District marketing manager vs marketing program manager overview

District Marketing ManagerMarketing Program Manager
Yearly salary$49,413$86,807
Hourly rate$23.76$41.73
Growth rate10%10%
Number of jobs141,216173,228
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Average age3939
Years of experience1010

District marketing manager vs marketing program manager salary

District marketing managers and marketing program managers have different pay scales, as shown below.

District Marketing ManagerMarketing Program Manager
Average salary$49,413$86,807
Salary rangeBetween $27,000 And $89,000Between $64,000 And $116,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Meta
Best paying industry-Transportation

Differences between district marketing manager and marketing program manager education

There are a few differences between a district marketing manager and a marketing program manager in terms of educational background:

District Marketing ManagerMarketing Program Manager
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

District marketing manager vs marketing program manager demographics

Here are the differences between district marketing managers' and marketing program managers' demographics:

District Marketing ManagerMarketing Program Manager
Average age3939
Gender ratioMale, 54.3% Female, 45.7%Male, 38.7% Female, 61.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between district marketing manager and marketing program manager duties and responsibilities

District marketing manager example responsibilities.

  • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
  • Create and maintain an active database of trade shows and events including cost, ROI and feedback.
  • Focuse on POG implementation; POS and promotional signing direction.
  • Interact with all incoming and outgoing Facebook direct messaging and wall post.
  • Upgrade standards, revise, and maintain in store POS computer systems including basic coding and design.
  • Implement new advertising strategies, including successful campaigns for Groupon, Google Adwords, Google Adsense, Facebook, and Waze.
  • Show more

Marketing program manager example responsibilities.

  • Achieve designation as a center of excellence with manage care organizations, Medicare and Medicaid.
  • Manage RFP solicitation and response process.
  • Manage multiple initiatives using digital media, SEM, social media, inbound marketing and content distribution channels.
  • Manage MarCom programs with $250K annual budget for Philips HeartStart automate external defibrillator (a) business unit.
  • Manage major CRM implementation project for global aerospace company.
  • Lead marketing operations include integrating and administering Salesforce, HubSpot, InsideSales.com, and RainKing processes and mechanics.
  • Show more

District marketing manager vs marketing program manager skills

Common district marketing manager skills
  • Customer Satisfaction, 12%
  • Customer Retention, 9%
  • Facebook, 9%
  • Twitter, 9%
  • ROI, 8%
  • Market Penetration, 8%
Common marketing program manager skills
  • Digital Marketing, 14%
  • Project Management, 7%
  • Marketing Campaigns, 6%
  • B2B Marketing, 5%
  • Integrated Marketing, 5%
  • Salesforce, 3%

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