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Field marketing coordinator vs account coordinator

The differences between field marketing coordinators and account coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a field marketing coordinator, becoming an account coordinator takes usually requires 2-4 years. Additionally, a field marketing coordinator has an average salary of $47,595, which is higher than the $39,973 average annual salary of an account coordinator.

The top three skills for a field marketing coordinator include event planning, ROI and lead generation. The most important skills for an account coordinator are customer service, data entry, and powerpoint.

Field marketing coordinator vs account coordinator overview

Field Marketing CoordinatorAccount Coordinator
Yearly salary$47,595$39,973
Hourly rate$22.88$19.22
Growth rate19%8%
Number of jobs133,67893,480
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 77%
Average age3742
Years of experience64

What does a field marketing coordinator do?

A field marketing coordinator is in charge of liaising with external parties such as retailers and distributors to negotiate field event opportunities. Their responsibilities include setting objectives, managing the budgets and schedules, performing research and analysis to identify new business possibilities, and identifying strategies to optimize field marketing operations. They must also interact with potential customers, offering them products and services to secure sales. Furthermore, as a field marketing coordinator, it is essential to establish guidelines and build positive relationships with clients and partners to strengthen sales opportunities.

What does an account coordinator do?

An account coordinator assists account executives by providing day-to-day administrative support such as preparing and filing sales contracts and reports. As coordinators, they must maintain a good relationship with their clients and vendors by addressing issues and with regular communication. Account coordinators must possess essential skills such as a strong business administration background, adept at both written and verbal communication, and excellent time management. They are also responsible for researching prospective clients and produce client feedbacks to their account management teams.

Field marketing coordinator vs account coordinator salary

Field marketing coordinators and account coordinators have different pay scales, as shown below.

Field Marketing CoordinatorAccount Coordinator
Average salary$47,595$39,973
Salary rangeBetween $37,000 And $60,000Between $29,000 And $54,000
Highest paying City-Washington, DC
Highest paying state-New York
Best paying company-The American Musical and Dramatic Academy
Best paying industry-Professional

Differences between field marketing coordinator and account coordinator education

There are a few differences between a field marketing coordinator and an account coordinator in terms of educational background:

Field Marketing CoordinatorAccount Coordinator
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaNorthwestern University

Field marketing coordinator vs account coordinator demographics

Here are the differences between field marketing coordinators' and account coordinators' demographics:

Field Marketing CoordinatorAccount Coordinator
Average age3742
Gender ratioMale, 41.0% Female, 59.0%Male, 27.5% Female, 72.5%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.7% American Indian and Alaska Native, 0.1%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage10%12%

Differences between field marketing coordinator and account coordinator duties and responsibilities

Field marketing coordinator example responsibilities.

  • Define and manage coupon redemption analysis making recommendations when necessary to retain optimal ROI of programs.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Work with key accounts integrating brand and services by strategically increasing customer purchasing habits through marketing campaigns and defining ROI.
  • Educate senior community regarding Medicare HMO product by appointments and group presentations resulting in excellent membership participation.
  • Create and distribute an outline of assignments to proposal team as per the RFP.
  • Implement proposal and qualification processes nationwide by utilizing RFP software as a central database.
  • Show more

Account coordinator example responsibilities.

  • Manage service activations and product fulfillment, ESN changes, activations, deactivations and overall customer service satisfaction.
  • Manage bookkeeper and QuickBooks tabulations.
  • Manage client and prospect database for marketing purposes through Salesforce.com.
  • Capitalize on strong organizational and interpersonal skills to expertly manage the regional provider enrollment system for Medicare and Medicaid memberships.
  • Design business cards, letterhead and CRM.
  • Update forecast in CRM from all sales opportunities.
  • Show more

Field marketing coordinator vs account coordinator skills

Common field marketing coordinator skills
  • Event Planning, 11%
  • ROI, 8%
  • Lead Generation, 8%
  • Trade Shows, 7%
  • PowerPoint, 7%
  • Business Development, 6%
Common account coordinator skills
  • Customer Service, 23%
  • Data Entry, 9%
  • PowerPoint, 7%
  • Account Management, 7%
  • Project Management, 5%
  • Account Executives, 4%

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