Post job

Global manager vs media manager

The differences between global managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a global manager and a media manager. Additionally, a global manager has an average salary of $105,797, which is higher than the $96,475 average annual salary of a media manager.

The top three skills for a global manager include project management, oversight and customer service. The most important skills for a media manager are digital marketing, kpis, and media planning.

Global manager vs media manager overview

Global ManagerMedia Manager
Yearly salary$105,797$96,475
Hourly rate$50.86$46.38
Growth rate10%10%
Number of jobs178,621110,888
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 81%
Average age3939
Years of experience1010

What does a global manager do?

A global manager is responsible for managing the company's operations and projects across the global market, as well as developing marketing campaigns and promotional strategies to increase brand awareness, attract potential clients, and increase revenues and the company's profitability. They also monitor the distribution process and product development, coordinating with other teams for campaign methods, and analyzing current market trends to identify business opportunities that would meet consumer demands and public interests. A global manager handles the budget for international promotion, allocating adequate resources and materials to ensure smooth operations.

What does a media manager do?

Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.

Global manager vs media manager salary

Global managers and media managers have different pay scales, as shown below.

Global ManagerMedia Manager
Average salary$105,797$96,475
Salary rangeBetween $74,000 And $150,000Between $66,000 And $140,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateNevadaPennsylvania
Best paying companyMcKinsey & Company IncMeta
Best paying industryPharmaceuticalAutomotive

Differences between global manager and media manager education

There are a few differences between a global manager and a media manager in terms of educational background:

Global ManagerMedia Manager
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 81%
Most common majorBusinessCommunication
Most common collegeUniversity of GeorgiaUniversity of Georgia

Global manager vs media manager demographics

Here are the differences between global managers' and media managers' demographics:

Global ManagerMedia Manager
Average age3939
Gender ratioMale, 65.4% Female, 34.6%Male, 51.7% Female, 48.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between global manager and media manager duties and responsibilities

Global manager example responsibilities.

  • Manage five credit analysts and five documentation administrators, processing $275MM of annual volume and managing a $750MM portfolio.
  • Spearhead and manage the user community program for the marketing cloud.
  • Lead and manage a team of 9 in completing FDA validation documentation of the ERP system.
  • Lead departmental implementation of PeopleSoft CRM for tracking trouble tickets, escalations, customer data, and resolutions.
  • Coordinate speaker training and development programs, facilitate executive coaching sessions and manage logistics for speaker preparation.
  • Develop packaging solution using six sigma to eliminate over $520k in annual handling damage and customer returns.
  • Show more

Media manager example responsibilities.

  • Manage B2C media campaigns from inception to reporting.
  • Evaluate, select and manage relationships with PPC technology vendors.
  • Lead intranet and internet maintenance, content, development and marketing.
  • Execute vendor fund campaigns to achieve KPIs base on each individual brand s needs and drive ecommerce sales.
  • Utilize CRM software to maintain contacts, leads, ad sales, sales reports and advertisement run sheets.
  • Manage search engine optimization (SEO) and pay-per-click (PPC) advertising for several B2B and health care clients.
  • Show more

Global manager vs media manager skills

Common global manager skills
  • Project Management, 10%
  • Oversight, 8%
  • Customer Service, 7%
  • Informed Consent, 5%
  • Digital Marketing, 5%
  • Continuous Improvement, 4%
Common media manager skills
  • Digital Marketing, 19%
  • KPIs, 5%
  • Media Planning, 4%
  • Media Management, 4%
  • PowerPoint, 4%
  • Google Analytics, 3%

Browse executive management jobs