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The differences between global product marketing managers and marketing supervisors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a global product marketing manager and a marketing supervisor. Additionally, a global product marketing manager has an average salary of $132,707, which is higher than the $64,304 average annual salary of a marketing supervisor.
The top three skills for a global product marketing manager include digital marketing, global product and market research. The most important skills for a marketing supervisor are customer satisfaction, direct reports, and customer service.
| Global Product Marketing Manager | Marketing Supervisor | |
| Yearly salary | $132,707 | $64,304 |
| Hourly rate | $63.80 | $30.92 |
| Growth rate | 10% | 10% |
| Number of jobs | 164,766 | 74,956 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 71% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A global product marketing manager spearheads and oversees a company's marketing procedures for international markets. It is their duty to manage marketing teams, set goals and budgets, establish guidelines and product roadmaps, perform market research and analysis, conceptualize plans, and develop strategies to optimize marketing operations. They must also monitor the progress of all processes, resolving concerns and issues should any arise. Moreover, as a manager, they must encourage and lead teams to reach goals, all while promoting and enforcing the company's policies and regulations.
Marketing Supervisors oversee the performance of employees in the marketing department. They ensure that the employees in the department adhere to company standards, policies, and guidelines. They create marketing campaigns, cascade these campaigns' mechanics to employees, and manage the follow-through. They also delegate tasks to their team members to ensure the achievement of the marketing goals. Marketing Supervisors should be creative, personable, and strategic. They should understand the company's context, market positioning, and branding to create campaigns that are in line with the company's identity.
Global product marketing managers and marketing supervisors have different pay scales, as shown below.
| Global Product Marketing Manager | Marketing Supervisor | |
| Average salary | $132,707 | $64,304 |
| Salary range | Between $97,000 And $180,000 | Between $45,000 And $90,000 |
| Highest paying City | San Francisco, CA | Dix Hills, NY |
| Highest paying state | Utah | New York |
| Best paying company | Meta | Halliburton |
| Best paying industry | Start-up | Retail |
There are a few differences between a global product marketing manager and a marketing supervisor in terms of educational background:
| Global Product Marketing Manager | Marketing Supervisor | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 71% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between global product marketing managers' and marketing supervisors' demographics:
| Global Product Marketing Manager | Marketing Supervisor | |
| Average age | 39 | 39 |
| Gender ratio | Male, 58.7% Female, 41.3% | Male, 43.5% Female, 56.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |