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The differences between global product marketing managers and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a global product marketing manager and a senior product marketing manager. Additionally, a global product marketing manager has an average salary of $132,707, which is higher than the $128,471 average annual salary of a senior product marketing manager.
The top three skills for a global product marketing manager include digital marketing, global product and market research. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.
| Global Product Marketing Manager | Senior Product Marketing Manager | |
| Yearly salary | $132,707 | $128,471 |
| Hourly rate | $63.80 | $61.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 164,766 | 168,205 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A global product marketing manager spearheads and oversees a company's marketing procedures for international markets. It is their duty to manage marketing teams, set goals and budgets, establish guidelines and product roadmaps, perform market research and analysis, conceptualize plans, and develop strategies to optimize marketing operations. They must also monitor the progress of all processes, resolving concerns and issues should any arise. Moreover, as a manager, they must encourage and lead teams to reach goals, all while promoting and enforcing the company's policies and regulations.
A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.
Global product marketing managers and senior product marketing managers have different pay scales, as shown below.
| Global Product Marketing Manager | Senior Product Marketing Manager | |
| Average salary | $132,707 | $128,471 |
| Salary range | Between $97,000 And $180,000 | Between $97,000 And $168,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Utah | California |
| Best paying company | Meta | Roku |
| Best paying industry | Start-up | Technology |
There are a few differences between a global product marketing manager and a senior product marketing manager in terms of educational background:
| Global Product Marketing Manager | Senior Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between global product marketing managers' and senior product marketing managers' demographics:
| Global Product Marketing Manager | Senior Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 58.7% Female, 41.3% | Male, 63.7% Female, 36.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |