Group account director vs senior account manager

The differences between group account directors and senior account managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a group account director, becoming a senior account manager takes usually requires 6-8 years. Additionally, a group account director has an average salary of $131,655, which is higher than the $86,129 average annual salary of a senior account manager.

The top three skills for a group account director include digital marketing, integrated marketing and account management. The most important skills for a senior account manager are customer service, account management, and project management.

Group account director vs senior account manager overview

	Group Account Director	Senior Account Manager
Yearly salary	$131,655	$86,129
Hourly rate	$63.30	$41.41
Growth rate	10%	5%
Number of jobs	112,122	161,354
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 80%	Bachelor's Degree, 77%
Average age	39	46
Years of experience	10	8

What does a group account director do?

Typically working at a company's accounting department, a group account director is primarily in charge of leading accounting teams and managing client accounts, ensuring efficiency in operations and client satisfaction. Among their responsibilities include developing and spearheading accounting programs and projects, resolving issues, and maintaining positive relationships with clients by providing them with advice in establishing objectives. Furthermore, a group account director must set goals and guidelines, encouraging the workforce to meet them while implementing the company's policies and regulations.

What does a senior account manager do?

A senior account manager is in charge of managing and overseeing accounts in sales work, ensuring to meet all sales targets. Among the tasks of a senior account manager includes taking the lead and supervising workforce to its efficiency, devising strategies, and coming up with new opportunities to boost sales and strengthen client base. Moreover, it is also the task of a senior account manager to engage with clients, focusing on networking to attain better deals.

Group account director vs senior account manager salary

Group account directors and senior account managers have different pay scales, as shown below.

	Group Account Director	Senior Account Manager
Average salary	$131,655	$86,129
Salary range	Between $85,000 And $202,000	Between $57,000 And $128,000
Highest paying City	San Francisco, CA	Richmond, VA
Highest paying state	California	New Jersey
Best paying company	Sanofi US	NVIDIA
Best paying industry	-	Technology

Differences between group account director and senior account manager education

There are a few differences between a group account director and a senior account manager in terms of educational background:

	Group Account Director	Senior Account Manager
Most common degree	Bachelor's Degree, 80%	Bachelor's Degree, 77%
Most common major	Business	Business
Most common college	University of Georgia	University of Southern California

Group account director vs senior account manager demographics

Here are the differences between group account directors' and senior account managers' demographics:

	Group Account Director	Senior Account Manager
Average age	39	46
Gender ratio	Male, 53.4% Female, 46.6%	Male, 58.4% Female, 41.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	7%

Differences between group account director and senior account manager duties and responsibilities

Group account director example responsibilities.

Supervise insurance billing maintenance and review all manage care contractual adjustments to ensure patients are billed correctly prior to self-pay transfer.
Plan and roll out multi-channel CRM programs and build multilingual websites.
Introduce agency proprietary tools (CRM, marketing automation applications, etc . )
Supervise insurance billing maintenance and review all manage care contractual adjustments to ensure patients are billed correctly prior to self-pay transfer.
Prepare and review budget, revenue, expense, payroll entries, invoices, and other documents.
Process payroll using several payroll-processing systems.

Senior account manager example responsibilities.

Facilitate timely and accurate customer quotations to achieve margin targets in alignment with PPG pricing strategies.
Assist PPG credit department to manage customer debt and ensure timely payment under agree to credit terms.
Develop and manage new accounts for search marketing (SEO), social media marketing, web design and video production.
Manage accounts while providing excellent customer service, help build financial relationships, redirecting calls in upselling credit per customer needs
Facilitate positive customer relationships through product implementations and customer support management for this healthcare revenue cycle software and services firm.
Measure actual results against goals including POS.

Group account director vs senior account manager skills

Common group account director skills

Digital Marketing, 16%
Integrated Marketing, 6%
Account Management, 6%
Channel Marketing, 5%
Digital Strategy, 5%
Client Service, 4%

Common senior account manager skills

Customer Service, 8%
Account Management, 7%
Project Management, 6%
Healthcare, 5%
Work Ethic, 5%
Cloud, 5%

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Group Account Director
Group Account Director vs Senior Account Manager

Updated January 8, 2025

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