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Group sales manager vs national accounts sales manager

The differences between group sales managers and national accounts sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a group sales manager and a national accounts sales manager. Additionally, a national accounts sales manager has an average salary of $91,882, which is higher than the $52,423 average annual salary of a group sales manager.

The top three skills for a group sales manager include booking, trade shows and site inspections. The most important skills for a national accounts sales manager are national accounts, healthcare, and account management.

Group sales manager vs national accounts sales manager overview

Group Sales ManagerNational Accounts Sales Manager
Yearly salary$52,423$91,882
Hourly rate$25.20$44.17
Growth rate5%5%
Number of jobs104,735116,777
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 83%
Average age4646
Years of experience88

What does a group sales manager do?

A group sales manager's role is to oversee and coordinate a team of sales representatives, ensuring efficiency and customer satisfaction. Their responsibilities revolve around devising sales objectives, assessing workforce performance, managing schedules, and handling complex issues and complaints, resolving them promptly and efficiently. Moreover, they may perform clerical tasks such as producing progress reports, maintaining extensive records, and even liaising with clients through calls and correspondence. As a group sales manager, it is essential to lead and encourage the team to reach sales targets, all while implementing the company's policies and regulations.

What does a national accounts sales manager do?

A national accounts sales manager is responsible for maintaining healthy business relationships with clients by managing and monitoring the performance of their accounts. National accounts sales managers establish reasonable sales targets and develop techniques that would maximize sales staff productivity and efficiency. They conduct data and statistical analysis with the current market trends to identify business opportunities that would generate more revenue resources and increase profitability. A national accounts sales manager negotiates contracts and agreements with clients and ensures their brand consistency in the market.

Group sales manager vs national accounts sales manager salary

Group sales managers and national accounts sales managers have different pay scales, as shown below.

Group Sales ManagerNational Accounts Sales Manager
Average salary$52,423$91,882
Salary rangeBetween $31,000 And $86,000Between $64,000 And $130,000
Highest paying CityNew York, NYLos Angeles, CA
Highest paying stateNew YorkCalifornia
Best paying companyEatonDaltile
Best paying industryHospitalityEducation

Differences between group sales manager and national accounts sales manager education

There are a few differences between a group sales manager and a national accounts sales manager in terms of educational background:

Group Sales ManagerNational Accounts Sales Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 83%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Group sales manager vs national accounts sales manager demographics

Here are the differences between group sales managers' and national accounts sales managers' demographics:

Group Sales ManagerNational Accounts Sales Manager
Average age4646
Gender ratioMale, 40.2% Female, 59.8%Male, 73.7% Female, 26.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between group sales manager and national accounts sales manager duties and responsibilities

Group sales manager example responsibilities.

  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Maximize yield management opportunities by maintaining consistent verbal and written communication with clients and consistently booking repeat business.
  • Secure business from telemarketing, appointments, site visits, cold calls and general inquiries via email/phone.
  • Conduct tastings and wine pairings, making recommendations base on client's needs, budget, etc.
  • Introduce a wine seminar for servers, strengthening knowledge of offerings, which dramatically increase wine sales.
  • Prepare function space contracts, BEOs, and propose menus base on the function type, size, and client budget.
  • Show more

National accounts sales manager example responsibilities.

  • Lead in the selection and implementation of CRM / CMS (client management system) software.
  • Streamline sales process and internal communications by implementing CRM software to track contacts, leads, opportunities and sales.
  • Collaborate with health care providers to utilize cutting-edge DNA technology and manage patients as individuals with specific metabolic processes.
  • Close sales for ten key healthcare centers worth in excess of $30MM in revenue.
  • Work closely with healthcare purchasing organizations to increase share of member facilities.
  • Market and promote a range of home-base physical, occupational and speech language pathology therapies primarily to Medicare patients.
  • Show more

Group sales manager vs national accounts sales manager skills

Common group sales manager skills
  • Booking, 10%
  • Trade Shows, 8%
  • Site Inspections, 8%
  • Market Trends, 6%
  • Sales Presentations, 4%
  • Delphi, 4%
Common national accounts sales manager skills
  • National Accounts, 13%
  • Healthcare, 9%
  • Account Management, 7%
  • CRM, 6%
  • Product Development, 6%
  • Revenue Growth, 5%

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