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The differences between market development specialists and content specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a market development specialist and a content specialist. Additionally, a content specialist has an average salary of $66,018, which is higher than the $58,991 average annual salary of a market development specialist.
The top three skills for a market development specialist include market development, healthcare and heart failure. The most important skills for a content specialist are customer service, digital marketing, and wordpress.
| Market Development Specialist | Content Specialist | |
| Yearly salary | $58,991 | $66,018 |
| Hourly rate | $28.36 | $31.74 |
| Growth rate | 19% | 19% |
| Number of jobs | 82,421 | 40,346 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 76% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A market development specialist works on different marketing programs and projects to secure sales and premium goals. They develop and execute training strategies and programs, perform market research and analyses to find business opportunities, study the consumers and competitors, and create sales pitches ideal for field operations. They may also reach out directly to clients by calls, emails, or appointments, offer products and services, and establish positive relationships through efficient services. Additionally, a market development specialist oversees every marketing project's progress, producing reports for managers regularly.
A content specialist's role is to create strategies in developing captivating and engaging content to boost brand awareness and interest in a company. Their responsibilities revolve around conducting research and analysis of marketing conditions to identify new opportunities, keeping abreast of the latest trends, producing presentations and progress reports, and creating content through various mediums such as social media and print materials. Furthermore, it is essential to coordinate with managers and other content creators, all while adhering to the company's policies and standards.
Market development specialists and content specialists have different pay scales, as shown below.
| Market Development Specialist | Content Specialist | |
| Average salary | $58,991 | $66,018 |
| Salary range | Between $39,000 And $87,000 | Between $52,000 And $83,000 |
| Highest paying City | Wilmington, DE | San Francisco, CA |
| Highest paying state | Delaware | New Jersey |
| Best paying company | Amazon | Meta |
| Best paying industry | Finance | Health Care |
There are a few differences between a market development specialist and a content specialist in terms of educational background:
| Market Development Specialist | Content Specialist | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 76% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between market development specialists' and content specialists' demographics:
| Market Development Specialist | Content Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 59.6% Female, 40.4% | Male, 43.0% Female, 57.0% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.6% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.0% White, 66.3% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |