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The differences between marketing associates and assistants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing associate, becoming an assistant takes usually requires 1-2 years. Additionally, a marketing associate has an average salary of $53,158, which is higher than the $37,363 average annual salary of an assistant.
The top three skills for a marketing associate include customer service, powerpoint and digital marketing. The most important skills for an assistant are patients, customer service, and patient care.
| Marketing Associate | Assistant | |
| Yearly salary | $53,158 | $37,363 |
| Hourly rate | $25.56 | $17.96 |
| Growth rate | 19% | -8% |
| Number of jobs | 79,218 | 557,900 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 49% |
| Average age | 37 | 50 |
| Years of experience | 6 | 2 |
A marketing associate's responsibility is to perform comprehensive market research to identify the latest trends that would provide opportunities to improve the business' marketing strategies. A marketing associate's duties also include creating sales reports and advertising materials, coordinating with the sales team for promotional events, assists with the planning and execution of marketing strategies, evaluating customer satisfaction, and handling administrative tasks as needed. Marketing associates must also have excellent communication skills to help in managing client inquiries and resolve complaints immediately.
An assistant intern is responsible for facilitating administrative and clerical tasks as assigned by the management. Assistant interns' duties include keeping records of meetings, receiving calls and handling customer inquiries, assisting on writing reports and data entry processing, cooperating and providing support for business events, and adhering to company policies and regulatory procedures. Successful assistant interns must have excellent time-management, multi-tasking, and communication skills. They must be a team player and fast-learner to handle various tasks in the corporate industry.
Marketing associates and assistants have different pay scales, as shown below.
| Marketing Associate | Assistant | |
| Average salary | $53,158 | $37,363 |
| Salary range | Between $35,000 And $78,000 | Between $16,000 And $82,000 |
| Highest paying City | Wilmington, DE | Boston, MA |
| Highest paying state | Delaware | Massachusetts |
| Best paying company | Credit Karma | Latham & Watkins |
| Best paying industry | Finance | Education |
There are a few differences between a marketing associate and an assistant in terms of educational background:
| Marketing Associate | Assistant | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 49% |
| Most common major | Business | Business |
| Most common college | University of Georgia | Western Carolina University |
Here are the differences between marketing associates' and assistants' demographics:
| Marketing Associate | Assistant | |
| Average age | 37 | 50 |
| Gender ratio | Male, 44.2% Female, 55.8% | Male, 40.7% Female, 59.3% |
| Race ratio | Black or African American, 5.0% Unknown, 4.9% Hispanic or Latino, 11.8% Asian, 12.3% White, 65.8% American Indian and Alaska Native, 0.1% | Black or African American, 9.4% Unknown, 3.9% Hispanic or Latino, 16.4% Asian, 3.8% White, 65.7% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 10% | 6% |