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The differences between marketing campaign managers and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing campaign manager and a manager, field marketing. Additionally, a marketing campaign manager has an average salary of $97,710, which is higher than the $93,296 average annual salary of a manager, field marketing.
The top three skills for a marketing campaign manager include digital marketing, marketing campaigns and integrated marketing. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.
| Marketing Campaign Manager | Manager, Field Marketing | |
| Yearly salary | $97,710 | $93,296 |
| Hourly rate | $46.98 | $44.85 |
| Growth rate | 10% | 10% |
| Number of jobs | 111,180 | 174,371 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 82% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing campaign manager is in charge of spearheading and overseeing the campaign efforts of a marketing team, ensuring everything aligns with the goals and vision set by the company. Their responsibilities revolve around devising strategies to execute campaigns, coordinating the marketing staff with the other departments, liaising with analysts and suppliers, identifying marketing opportunities, and managing all processes. It is also essential to address any concerns or issues, resolving them promptly and professionally. Furthermore, as a manager, it is vital to lead and encourage the team, all while implementing the company's policies and regulations.
A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.
Marketing campaign managers and managers, field marketing have different pay scales, as shown below.
| Marketing Campaign Manager | Manager, Field Marketing | |
| Average salary | $97,710 | $93,296 |
| Salary range | Between $74,000 And $127,000 | Between $68,000 And $127,000 |
| Highest paying City | Santa Clara, CA | Carson City, NV |
| Highest paying state | California | Nevada |
| Best paying company | ||
| Best paying industry | Manufacturing | Technology |
There are a few differences between a marketing campaign manager and a manager, field marketing in terms of educational background:
| Marketing Campaign Manager | Manager, Field Marketing | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 82% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing campaign managers' and managers, field marketing' demographics:
| Marketing Campaign Manager | Manager, Field Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 43.4% Female, 56.6% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |