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The differences between marketing managers, global marketing and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing manager, global marketing and a marketing manager. Additionally, a marketing manager, global marketing has an average salary of $109,910, which is higher than the $104,550 average annual salary of a marketing manager.
The top three skills for a marketing manager, global marketing include digital marketing, project management and integrated marketing. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.
| Marketing Manager, Global Marketing | Marketing Manager | |
| Yearly salary | $109,910 | $104,550 |
| Hourly rate | $52.84 | $50.26 |
| Growth rate | 10% | 10% |
| Number of jobs | 106,349 | 89,627 |
| Job satisfaction | - | 3 |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A global marketing manager is responsible for monitoring the company's international marketing procedures, analyzing current global trends to identify business opportunities that would promote the company's brand image to potential clients and business partners worldwide. Global marketing managers perform statistical analysis on the company's financial status, including sales forecasting, revenues, and losses, developing pricing strategies that meet international demands. They work closely with the marketing and public relations department on releasing promotional techniques through press releases and global media presence.
Marketing managers are experienced employees who oversee the marketing department of the organization. They manage activities such as marketing campaigns, social media postings, company branding, and other strategic marketing activities. They provide strategic direction and come up with departmental goals. They also provide proper training for employees in the department to ensure that they have a deep understanding of its marketing tools. Marketing managers should be creative, should have good interpersonal skills, and should be flexible.
Marketing managers, global marketing and marketing managers have different pay scales, as shown below.
| Marketing Manager, Global Marketing | Marketing Manager | |
| Average salary | $109,910 | $104,550 |
| Salary range | Between $80,000 And $149,000 | Between $71,000 And $153,000 |
| Highest paying City | Seattle, WA | Menlo Park, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | Meta | Meta |
| Best paying industry | Technology | Technology |
There are a few differences between a marketing manager, global marketing and a marketing manager in terms of educational background:
| Marketing Manager, Global Marketing | Marketing Manager | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing managers, global marketing' and marketing managers' demographics:
| Marketing Manager, Global Marketing | Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 50.0% Female, 50.0% | Male, 44.4% Female, 55.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |