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Marketing production manager vs marketing account executive

The differences between marketing production managers and marketing account executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing production manager and a marketing account executive. Additionally, a marketing production manager has an average salary of $84,179, which is higher than the $52,986 average annual salary of a marketing account executive.

The top three skills for a marketing production manager include digital marketing, email marketing and integrated marketing. The most important skills for a marketing account executive are digital marketing, c-level, and CRM.

Marketing production manager vs marketing account executive overview

Marketing Production ManagerMarketing Account Executive
Yearly salary$84,179$52,986
Hourly rate$40.47$25.47
Growth rate10%10%
Number of jobs163,660188,195
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 80%
Average age3939
Years of experience1010

What does a marketing production manager do?

A marketing production manager oversees a marketing department within an organization that produces websites, newspaper ads, television ads, radio messages or any other forms of media. The responsibilities of a marketing production manager include communicating the product's value to the potential market, training the sales staff, developing new marketing tools and campaigns, participating in the budgeting discussion for the marketing department, and assessing projects and resource requirements.

What does a marketing account executive do?

Marketing account executives manage and develop marketing campaigns in promoting services and products. They work with other employees in market research, distribution, sales, advertising, and sales. They connect the financial service company or advertising agency and the existing client. They have to handle the daily affairs of the organization. They see to it that customers are satisfied with the products or services they received. As a marketing account executive, you are expected to bring in more clients into the company to improve corporate revenue.

Marketing production manager vs marketing account executive salary

Marketing production managers and marketing account executives have different pay scales, as shown below.

Marketing Production ManagerMarketing Account Executive
Average salary$84,179$52,986
Salary rangeBetween $67,000 And $104,000Between $36,000 And $75,000
Highest paying City-Reston, VA
Highest paying state-Virginia
Best paying company-Google
Best paying industry-Finance

Differences between marketing production manager and marketing account executive education

There are a few differences between a marketing production manager and a marketing account executive in terms of educational background:

Marketing Production ManagerMarketing Account Executive
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 80%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Marketing production manager vs marketing account executive demographics

Here are the differences between marketing production managers' and marketing account executives' demographics:

Marketing Production ManagerMarketing Account Executive
Average age3939
Gender ratioMale, 51.8% Female, 48.2%Male, 45.1% Female, 54.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between marketing production manager and marketing account executive duties and responsibilities

Marketing production manager example responsibilities.

  • Create timelines for all assign work and manage from initial concept and copywriting stages to the finished piece.
  • Lead marketing operations include integrating and administering Salesforce, HubSpot, InsideSales.com, and RainKing processes and mechanics.
  • Create Internet mass mailers using HTML coding.
  • Produce emails from conception/design to HTML coding and deploy with through DoubleClick.
  • Serve as liaison and point of contact during external events at YouTube Los Angeles!
  • Project oversight include qualitative and quantitative data collection that ultimately substantiate the value of the new foaming platform against customer KPIs.
  • Show more

Marketing account executive example responsibilities.

  • Engage with the Facebook community and manage feedback and customer inquiries.
  • Create engaging content on Facebook and Instagram to inform potential leads about services, along with promoting clients businesses.
  • Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
  • Create innovative marketing and business plans with SEO, SEM and social media strategies to define selling plan and campaign.
  • Create customized sales presentations including PowerPoint presentations, custom tailor brochures, and specialize demo presentations.
  • Recruit to develop and execute the CRM programs targeting consumers for Astra-Zeneca brands.
  • Show more

Marketing production manager vs marketing account executive skills

Common marketing production manager skills
  • Digital Marketing, 22%
  • Email Marketing, 14%
  • Integrated Marketing, 11%
  • Print Production, 7%
  • Vendor Relationships, 7%
  • Production Process, 3%
Common marketing account executive skills
  • Digital Marketing, 35%
  • C-Level, 11%
  • CRM, 6%
  • Customer Satisfaction, 5%
  • Lead Generation, 4%
  • Brand Awareness, 4%

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