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The differences between planning directors and directors of communications and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a planning director and a director of communications and marketing. Additionally, a planning director has an average salary of $131,978, which is higher than the $87,324 average annual salary of a director of communications and marketing.
The top three skills for a planning director include project management, financial analysis and business planning. The most important skills for a director of communications and marketing are web content, strategic communications, and marketing campaigns.
| Planning Director | Director Of Communications And Marketing | |
| Yearly salary | $131,978 | $87,324 |
| Hourly rate | $63.45 | $41.98 |
| Growth rate | 10% | 10% |
| Number of jobs | 51,861 | 109,600 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Planning Directors are members of the executive team or the top management of a company. They oversee the company's plans and the strategies involved in reaching company goals. They manage the resources of the company by reviewing the budget and by overseeing human resources activities. They ensure that the company works toward its goals and that the company follows through with its plans. That being said, Planning Directors do not necessarily police the company's actions, especially if it deviates from the original plans. Instead, they steer the company towards the fulfillment of such plans. If the plan is no longer viable, they should be flexible enough to pursue new plans to achieve their goals still.
A director of communications and marketing spearheads a company's marketing and communication projects in adherence with the company's vision and mission. Being the director, they have the authority to make decisions, delegate responsibilities among managers and teams, and direct the project and program cycle from planning to execution, solving issues and concerns if any would arise. They also set goals and budgets, establish timelines and requirements, and conduct regular assessments. Additionally, as a director, they must lead and empower employees in a joint effort to reach goals and industry standards.
Planning directors and directors of communications and marketing have different pay scales, as shown below.
| Planning Director | Director Of Communications And Marketing | |
| Average salary | $131,978 | $87,324 |
| Salary range | Between $90,000 And $192,000 | Between $57,000 And $133,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | New York | New York |
| Best paying company | Exelixis | Paul Hastings |
| Best paying industry | Professional | Professional |
There are a few differences between a planning director and a director of communications and marketing in terms of educational background:
| Planning Director | Director Of Communications And Marketing | |
| Most common degree | Bachelor's Degree, 69% | Bachelor's Degree, 80% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between planning directors' and directors of communications and marketing' demographics:
| Planning Director | Director Of Communications And Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 66.7% Female, 33.3% | Male, 36.1% Female, 63.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |