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The differences between product development coordinators and marketing assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a product development coordinator and a marketing assistant. Additionally, a product development coordinator has an average salary of $58,473, which is higher than the $39,442 average annual salary of a marketing assistant.
The top three skills for a product development coordinator include product development, apparel and powerpoint. The most important skills for a marketing assistant are customer service, marketing campaigns, and facebook.
| Product Development Coordinator | Marketing Assistant | |
| Yearly salary | $58,473 | $39,442 |
| Hourly rate | $28.11 | $18.96 |
| Growth rate | 19% | 19% |
| Number of jobs | 113,216 | 77,611 |
| Job satisfaction | - | 3 |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 77% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Product development coordinator positions require skills in time management, multitasking, organization, teamwork, and communication, in addition to being pro-active, process-oriented, and having good initiative. Those who choose this career path will be called on to oversee product life cycles, tracking product distribution, finding ways to gain consumer interest, assisting product launches, filling out paperwork, and reporting data.
A marketing assistant's general responsibility is to support the marketing programs and campaigns by sharing recommendations and useful insights to improve the brand's image. Marketing assistants' duties also include reaching out to other personnel for necessary files needed on promotional advertisements, assist the team in creating designs and developing content, publishing brochures for potential clients, analyzing sales reports, and researching the current market trends. A marketing assistant should have excellent organizational and time-management skills to meet deadlines and perform various tasks as required.
Product development coordinators and marketing assistants have different pay scales, as shown below.
| Product Development Coordinator | Marketing Assistant | |
| Average salary | $58,473 | $39,442 |
| Salary range | Between $42,000 And $81,000 | Between $28,000 And $55,000 |
| Highest paying City | San Francisco, CA | Jersey City, NJ |
| Highest paying state | Delaware | New Jersey |
| Best paying company | Intuitive Surgical | |
| Best paying industry | Manufacturing | Finance |
There are a few differences between a product development coordinator and a marketing assistant in terms of educational background:
| Product Development Coordinator | Marketing Assistant | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Georgia |
Here are the differences between product development coordinators' and marketing assistants' demographics:
| Product Development Coordinator | Marketing Assistant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 24.2% Female, 75.8% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.5% Asian, 13.6% White, 65.1% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.8% White, 65.5% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |