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The differences between product line directors and marketing directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a product line director and a marketing director. Additionally, a product line director has an average salary of $138,939, which is higher than the $114,906 average annual salary of a marketing director.
The top three skills for a product line director include project management, service line and oversight. The most important skills for a marketing director are digital marketing, marketing campaigns, and market research.
| Product Line Director | Marketing Director | |
| Yearly salary | $138,939 | $114,906 |
| Hourly rate | $66.80 | $55.24 |
| Growth rate | 10% | 10% |
| Number of jobs | 155,656 | 93,503 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 65% | Bachelor's Degree, 76% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Product line director positions will require good skills in project management, product development, and business development. Those who choose this career path will be called on to maintain a portfolio of all the company products and product lines--specifically, be responsible for creating, tracking, and monitoring all existing products with the company's portfolio.
Marketing directors are responsible for the overall branding and marketing direction of the company. They are in charge of identifying goals and strategies related to marketing. They create strategies that cater to the target market of the organization's products and services to help with sales. They lead the company's marketing department and create the company's brand promise. They ensure that all marketing collateral is in line with the rest of the marketing campaigns of the organization. They should be updated on all the current trends in the marketing world.
Product line directors and marketing directors have different pay scales, as shown below.
| Product Line Director | Marketing Director | |
| Average salary | $138,939 | $114,906 |
| Salary range | Between $94,000 And $204,000 | Between $68,000 And $193,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | Stanford Health Care | Brookfield Properties |
| Best paying industry | Telecommunication | Manufacturing |
There are a few differences between a product line director and a marketing director in terms of educational background:
| Product Line Director | Marketing Director | |
| Most common degree | Bachelor's Degree, 65% | Bachelor's Degree, 76% |
| Most common major | Business | Business |
| Most common college | University of Wisconsin - Madison | University of Georgia |
Here are the differences between product line directors' and marketing directors' demographics:
| Product Line Director | Marketing Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 72.4% Female, 27.6% | Male, 46.7% Female, 53.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |