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Relationship account manager vs commercial account manager

The differences between relationship account managers and commercial account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a relationship account manager and a commercial account manager. Additionally, a relationship account manager has an average salary of $65,213, which is higher than the $59,175 average annual salary of a commercial account manager.

The top three skills for a relationship account manager include account management, CRM and business development. The most important skills for a commercial account manager are customer service, CRM, and account management.

Relationship account manager vs commercial account manager overview

Relationship Account ManagerCommercial Account Manager
Yearly salary$65,213$59,175
Hourly rate$31.35$28.45
Growth rate5%5%
Number of jobs149,358166,435
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 65%
Average age4646
Years of experience88

What does a relationship account manager do?

Relationship Account Managers help financial service organizations oversee sales and nourish their relationship with the assigned clients. They are assigned to clients depending on the service needs, product needs, industry, and geography. These professionals ensure the products or services perform to expectations by engaging with the assigned clients. They launch other groups' complementary products or services and recommend new services or products. Also, they ensure new accounts generate more sales revenue by contacting new potential clients.

What does a commercial account manager do?

A commercial account manager's role is to offer products and services to businesses and firms, building positive relationships to establish a strong client base. Their responsibilities often revolve around performing research and market analysis to find sales opportunities, devising strategies to identify client needs, and maintaining records of all data and transactions. They may also reach out to potential clients through calls and correspondence, even arrange appointments to discuss products and negotiate sales. Furthermore, as a commercial account manager, it is essential to lead and encourage the workforce, all while adhering to the company's policies and regulations.

Relationship account manager vs commercial account manager salary

Relationship account managers and commercial account managers have different pay scales, as shown below.

Relationship Account ManagerCommercial Account Manager
Average salary$65,213$59,175
Salary rangeBetween $46,000 And $91,000Between $41,000 And $84,000
Highest paying CityRichmond, CASan Francisco, CA
Highest paying stateNew YorkHawaii
Best paying companyAdobeVMware
Best paying industryFinanceManufacturing

Differences between relationship account manager and commercial account manager education

There are a few differences between a relationship account manager and a commercial account manager in terms of educational background:

Relationship Account ManagerCommercial Account Manager
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Relationship account manager vs commercial account manager demographics

Here are the differences between relationship account managers' and commercial account managers' demographics:

Relationship Account ManagerCommercial Account Manager
Average age4646
Gender ratioMale, 52.9% Female, 47.1%Male, 60.1% Female, 39.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between relationship account manager and commercial account manager duties and responsibilities

Relationship account manager example responsibilities.

  • Negotiate all pricing and promotional offerings while managing to yield and ROI goals.
  • Utilize CRM system to manage, facilitate and document projects and tasks in technology planning efforts.
  • Manage a national merchant retail portfolio.
  • Perform cost-benefit and ROI analyses and prepare lead retrieval systems to ensure proper collection and aid management in future implementation decisions.
  • Grow existing customer base by upselling and cross-selling additional products and services, negotiating service agreement renewals, and controlling inventory.

Commercial account manager example responsibilities.

  • Oversee all accounting functions and manage accounts in QuickBooks (payable and receivable).
  • Manage accounts while providing excellent customer service, help build financial relationships, redirecting calls in upselling credit per customer needs
  • Demonstrate strong technical sales knowledge with software manufacturers and licensing programs for the SMB and enterprise segments.
  • Provide SMB clients one on one consulting services by strategically presenting wireless solutions that help them do business more efficiently.
  • Conduct regular account appraisals to accelerate customer adoption by working closely with the customer to educate and assess cloud technology needs.
  • Use QuickBooks for invoicing, accounts payable, accounts receivable, and balancing bank statements.
  • Show more

Relationship account manager vs commercial account manager skills

Common relationship account manager skills
  • Account Management, 14%
  • CRM, 10%
  • Business Development, 9%
  • Client Relationships, 7%
  • Sales Goal, 4%
  • Client Issues, 4%
Common commercial account manager skills
  • Customer Service, 19%
  • CRM, 12%
  • Account Management, 7%
  • Product Knowledge, 5%
  • Cam, 3%
  • Sales Process, 3%

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