Research team member vs marketing coordinator

The differences between research team members and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a research team member and a marketing coordinator. Additionally, a marketing coordinator has an average salary of $48,326, which is higher than the $28,204 average annual salary of a research team member.

The top three skills for a research team member include windows, PET and literature reviews. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.

Research team member vs marketing coordinator overview

	Research Team Member	Marketing Coordinator
Yearly salary	$28,204	$48,326
Hourly rate	$13.56	$23.23
Growth rate	19%	19%
Number of jobs	199,149	91,281
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 80%
Average age	37	37
Years of experience	6	6

What does a research team member do?

A research team member performs various tasks to carry out research projects. Although the extent of their responsibilities depends on their designated roles, it typically includes understanding the research project's purpose and requirements, traveling to different locations, gathering and analyzing data, conducting interviews, and documenting procedures through audio records, photos, and videos. Moreover, a research team member must maintain an active communication line with co-members and leaders, all while adhering to the company or team's standards and regulations.

What does a marketing coordinator do?

A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.

Research team member vs marketing coordinator salary

Research team members and marketing coordinators have different pay scales, as shown below.

	Research Team Member	Marketing Coordinator
Average salary	$28,204	$48,326
Salary range	Between $19,000 And $40,000	Between $34,000 And $67,000
Highest paying City	Union, NJ	New York, NY
Highest paying state	Delaware	New Jersey
Best paying company	Meta	Keller Williams Capital Properties
Best paying industry	Technology	Technology

Differences between research team member and marketing coordinator education

There are a few differences between a research team member and a marketing coordinator in terms of educational background:

	Research Team Member	Marketing Coordinator
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 80%
Most common major	Psychology	Business
Most common college	University of Maryland - College Park	University of Georgia

Research team member vs marketing coordinator demographics

Here are the differences between research team members' and marketing coordinators' demographics:

	Research Team Member	Marketing Coordinator
Average age	37	37
Gender ratio	Male, 44.5% Female, 55.5%	Male, 27.4% Female, 72.6%
Race ratio	Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.4% White, 64.5% American Indian and Alaska Native, 0.1%	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between research team member and marketing coordinator duties and responsibilities

Research team member example responsibilities.

Attain and practice medical insurance information rapidly and correctly; including main carriers and Medicaid.
Evaluate patients' study eligibility via medical history, obtain informed consent, enroll patients, and achieve enrollment quotas.
Prepare high-purity RNA, DNA, and protein samples for further PCR analysis.
Assist with research design and IRB proposal protocol form, under the direction of Nadia Hasan, Ph.D.
Maintain GIS lab and computers.
Field navigation utilize GPS and compass skills

Marketing coordinator example responsibilities.

Produce and manage content of company blog using WordPress.
Manage first phase of company rebranding and website redesign (not yet implement).
Work with outside advertising agency to manage calendars, proofread ads, and analyze metrics.
Coordinate the logistics for off-site cocktail/dinner event for clients/prospects and manage RSVP, guest list.
Manage internal and external websites using WordPress, SharePoint, HTML and CSS (editing).
Identify segments through research and analysis, manage lists, and A/B test to optimize metrics and conversions.

Research team member vs marketing coordinator skills

Common research team member skills

Windows, 46%
PET, 30%
Literature Reviews, 4%
R, 3%
Data Collection, 3%
Data Analysis, 2%

Common marketing coordinator skills

Digital Marketing, 8%
Customer Service, 6%
Marketing Campaigns, 6%
PowerPoint, 5%
Email Campaigns, 4%
Press Releases, 4%

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Research Team Member
Research Team Member vs Marketing Coordinator

Updated January 8, 2025

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