Research team member vs marketing specialist

The differences between research team members and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a research team member and a marketing specialist. Additionally, a marketing specialist has an average salary of $54,942, which is higher than the $28,204 average annual salary of a research team member.

The top three skills for a research team member include windows, PET and literature reviews. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.

Research team member vs marketing specialist overview

	Research Team Member	Marketing Specialist
Yearly salary	$28,204	$54,942
Hourly rate	$13.56	$26.41
Growth rate	19%	19%
Number of jobs	199,149	87,145
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 78%
Average age	37	37
Years of experience	6	6

What does a research team member do?

A research team member performs various tasks to carry out research projects. Although the extent of their responsibilities depends on their designated roles, it typically includes understanding the research project's purpose and requirements, traveling to different locations, gathering and analyzing data, conducting interviews, and documenting procedures through audio records, photos, and videos. Moreover, a research team member must maintain an active communication line with co-members and leaders, all while adhering to the company or team's standards and regulations.

What does a marketing specialist do?

A marketing specialist's primary responsibility revolves around conducting thorough market research and analysis to acquire extensive knowledge and understanding of a brand and how it will work in the consumer market. They must determine and come up with strategies and utilize this to develop various programs or campaigns that would be vital in bringing more awareness to the brand, thus boosting sales and improving client base. Furthermore, a marketing specialist must also use their expertise to figure out new opportunities and trends that will work for the company.

Research team member vs marketing specialist salary

Research team members and marketing specialists have different pay scales, as shown below.

	Research Team Member	Marketing Specialist
Average salary	$28,204	$54,942
Salary range	Between $19,000 And $40,000	Between $36,000 And $82,000
Highest paying City	Union, NJ	Seattle, WA
Highest paying state	Delaware	Washington
Best paying company	Meta	Google
Best paying industry	Technology	Technology

Differences between research team member and marketing specialist education

There are a few differences between a research team member and a marketing specialist in terms of educational background:

	Research Team Member	Marketing Specialist
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 78%
Most common major	Psychology	Business
Most common college	University of Maryland - College Park	University of Georgia

Research team member vs marketing specialist demographics

Here are the differences between research team members' and marketing specialists' demographics:

	Research Team Member	Marketing Specialist
Average age	37	37
Gender ratio	Male, 44.5% Female, 55.5%	Male, 35.5% Female, 64.5%
Race ratio	Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.4% White, 64.5% American Indian and Alaska Native, 0.1%	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between research team member and marketing specialist duties and responsibilities

Research team member example responsibilities.

Attain and practice medical insurance information rapidly and correctly; including main carriers and Medicaid.
Evaluate patients' study eligibility via medical history, obtain informed consent, enroll patients, and achieve enrollment quotas.
Prepare high-purity RNA, DNA, and protein samples for further PCR analysis.
Assist with research design and IRB proposal protocol form, under the direction of Nadia Hasan, Ph.D.
Maintain GIS lab and computers.
Field navigation utilize GPS and compass skills

Marketing specialist example responsibilities.

Manage company twitter feed, posting new requisitions and articles of interest.
Generate leads, create property postings, social media (Instagram, Facebook, etc . )
Manage PPC campaigns, including SEM budgeting, writing ad copy, keyword selection (incl.
Manage end-to- end process for the brand brochure including creative brief development, copywriting, proofreading and executive approvals.
Manage LinkedIn client group by promoting conversations, approving user requests to join and posting company updates and relevant content.
Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.

Research team member vs marketing specialist skills

Common research team member skills

Windows, 46%
PET, 30%
Literature Reviews, 4%
R, 3%
Data Collection, 3%
Data Analysis, 2%

Common marketing specialist skills

Digital Marketing, 13%
Marketing Campaigns, 6%
Project Management, 5%
Email Marketing, 4%
PowerPoint, 4%
Customer Service, 4%

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Research Team Member
Research Team Member vs Marketing Specialist

Updated January 8, 2025

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