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Sem specialist vs engineering specialist

The differences between sem specialists and engineering specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a sem specialist, becoming an engineering specialist takes usually requires 2-4 years. Additionally, an engineering specialist has an average salary of $91,767, which is higher than the $61,808 average annual salary of a sem specialist.

The top three skills for a sem specialist include digital marketing, paid search and google analytics. The most important skills for an engineering specialist are keyword research, google analytics, and digital marketing.

Sem specialist vs engineering specialist overview

SEM SpecialistEngineering Specialist
Yearly salary$61,808$91,767
Hourly rate$29.72$44.12
Growth rate19%5%
Number of jobs16,94474,442
Job satisfaction--
Most common degreeBachelor's Degree, 86%Bachelor's Degree, 67%
Average age3745
Years of experience64

What does a sem specialist do?

An SEM specialist is in charge of understanding search engine rankings and optimizing the company's website to bring traffic to it via both organic as well paid search engine methods. To become an SEM specialist, you need to know how to do data analysis around the web and combine all the elements of online marketing, social marketing, and marketing analytics to create a strategy for the company's website.

What does an engineering specialist do?

The duties of an engineering specialist depend on their line of work or industry of employment. As a specialist, their responsibilities typically revolve around utilizing their expertise by designing and developing various systems to improve products and operations, and participate in planning and devising strategies for optimal production performance. They must also identify areas needing improvement, conduct regular maintenance checks to ensure the safety and efficiency of facilities, and collaborate with other engineers as needed. Furthermore, there are instances where they have to address issues and concerns, resolving them promptly and effectively.

Sem specialist vs engineering specialist salary

Sem specialists and engineering specialists have different pay scales, as shown below.

SEM SpecialistEngineering Specialist
Average salary$61,808$91,767
Salary rangeBetween $46,000 And $81,000Between $59,000 And $142,000
Highest paying CitySeattle, WASan Francisco, CA
Highest paying stateNew JerseyCalifornia
Best paying companyExpedia GroupEnbridge
Best paying industryFinanceEnergy

Differences between sem specialist and engineering specialist education

There are a few differences between a sem specialist and an engineering specialist in terms of educational background:

SEM SpecialistEngineering Specialist
Most common degreeBachelor's Degree, 86%Bachelor's Degree, 67%
Most common majorMarketingElectrical Engineering
Most common collegeUniversity of GeorgiaNorthwestern University

Sem specialist vs engineering specialist demographics

Here are the differences between sem specialists' and engineering specialists' demographics:

SEM SpecialistEngineering Specialist
Average age3745
Gender ratioMale, 63.2% Female, 36.8%Male, 79.5% Female, 20.5%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.5% Asian, 14.1% White, 64.5% American Indian and Alaska Native, 0.1%Black or African American, 9.7% Unknown, 4.5% Hispanic or Latino, 14.7% Asian, 10.3% White, 60.5% American Indian and Alaska Native, 0.3%
LGBT Percentage10%7%

Differences between sem specialist and engineering specialist duties and responsibilities

Sem specialist example responsibilities.

  • Spearhead and manage initial social media presence via Facebook.
  • Optimize websites on multiple content management systems including flat HTML, WordPress, Drupal, etc.
  • Administer website through moderating comments, updating news, sending newsletters, installing and configuring Wordpress plug-ins.
  • Conduct reporting and analysis on the PPC program performance, including identifying business drivers and opportunities for improvement.
  • Work as part of team maintaining attitude of continual improvement of visitor usability and e-commerce admin.

Engineering specialist example responsibilities.

  • Manage projects from booking to customer turnover.
  • Plan, implement and execute effective link-building strategy achieving agree KPIs.
  • Manage the SEO and SEM marketing strategy of the same 200 car dealer websites.
  • Modify template using basic CSS functions for better functionality and visuality, which lead to the higher visibility.
  • Lead the usage of finite element analysis (FEA) techniques (ANSYS, ABAQUS) in automotive electronics applications.
  • Provide troubleshooting and restructure campaigns to increase QI scores, ROI, conversions and leads while lowering CPC and overall costs.
  • Show more

Sem specialist vs engineering specialist skills

Common sem specialist skills
  • Digital Marketing, 15%
  • Paid Search, 10%
  • Google Analytics, 9%
  • Keyword Research, 8%
  • Search Engine Marketing, 8%
  • Google Adwords, 7%
Common engineering specialist skills
  • Keyword Research, 6%
  • Google Analytics, 6%
  • Digital Marketing, 6%
  • WordPress, 5%
  • Project Management, 4%
  • Search Engine Optimization, 4%

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