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Senior category manager vs web content manager

The differences between senior category managers and web content managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior category manager and a web content manager. Additionally, a senior category manager has an average salary of $116,590, which is higher than the $74,186 average annual salary of a web content manager.

The top three skills for a senior category manager include category strategy, project management and strategic sourcing. The most important skills for a web content manager are web content, content management system, and wordpress.

Senior category manager vs web content manager overview

Senior Category ManagerWeb Content Manager
Yearly salary$116,590$74,186
Hourly rate$56.05$35.67
Growth rate10%10%
Number of jobs66,59961,192
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 74%
Average age3939
Years of experience1010

What does a senior category manager do?

In a retail setting, a senior category manager is in charge of devising strategies to market different product categories. Their responsibilities revolve around coordinating with other departments to gather necessary data, performing market research and analysis to find new business opportunities, identifying the needs of consumers, and keeping abreast of the latest trends. Furthermore, as a senior category manager, it is essential to lead and serve as a mentor to junior category managers, all while implementing the company's policies and regulations.

What does a web content manager do?

Web content managers are executives who are responsible for planning, organizing, establishing, and publishing content. The managers establish a consistent brand identity for a business enterprise along with its online presence. They oversee marketing strategies to develop customer engagement. Their job asks them to ensure an affirmative view of the firm and its services and products. They work closely with the sales and leadership teams to create valuable content for their target audience.

Senior category manager vs web content manager salary

Senior category managers and web content managers have different pay scales, as shown below.

Senior Category ManagerWeb Content Manager
Average salary$116,590$74,186
Salary rangeBetween $83,000 And $162,000Between $49,000 And $110,000
Highest paying CitySan Francisco, CASan Mateo, CA
Highest paying stateRhode IslandCalifornia
Best paying companyDevon EnergyGap Inc.
Best paying industryTechnologyTechnology

Differences between senior category manager and web content manager education

There are a few differences between a senior category manager and a web content manager in terms of educational background:

Senior Category ManagerWeb Content Manager
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 74%
Most common majorBusinessCommunication
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior category manager vs web content manager demographics

Here are the differences between senior category managers' and web content managers' demographics:

Senior Category ManagerWeb Content Manager
Average age3939
Gender ratioMale, 69.6% Female, 30.4%Male, 47.1% Female, 52.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior category manager and web content manager duties and responsibilities

Senior category manager example responsibilities.

  • Manage relationships, budgets and invoicing for multiple vendors, including the SEM & DR agency and strategic partners.
  • Lead a marketing team responsible for strategic planning and implementation of B2B and B2C marketing initiatives to achieve business goals.
  • Project manage large work streams incorporating data and technology to support all business analytics used across the organization.
  • Coordinate with SOX compliance team and internal & external auditors.
  • Review SOX documentation, including VISIO process flow diagrams to ensure accuracy.
  • Execute RFP process, price negotiation, business award, capacity and supply assurance.
  • Show more

Web content manager example responsibilities.

  • Create and manage content for college website using HTML5, CSS, and Javascript.
  • Manage and edit the NYU alumni Facebook and LinkedIn community of 2,300 and 800 participants respectively.
  • Lead strategy and execution for integrate interactive marketing efforts (SEM, SEO, email, etc . )
  • Manage social media marketing, including Instagram
  • Develop MBUSA's sites using XML, XSLT and JSP.
  • Design WordPress landing pages for events and promotions.
  • Show more

Senior category manager vs web content manager skills

Common senior category manager skills
  • Category Strategy, 14%
  • Project Management, 9%
  • Strategic Sourcing, 8%
  • Continuous Improvement, 6%
  • Internal Stakeholders, 4%
  • Supplier Management, 4%
Common web content manager skills
  • Web Content, 23%
  • Content Management System, 4%
  • WordPress, 4%
  • Google Analytics, 4%
  • Digital Marketing, 4%
  • HTML, 3%

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