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The differences between senior directors, product management and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior director, product management and a product marketing manager. Additionally, a senior director, product management has an average salary of $169,685, which is higher than the $112,220 average annual salary of a product marketing manager.
The top three skills for a senior director, product management include product management, SR and product strategy. The most important skills for a product marketing manager are digital marketing, product management, and project management.
| Senior Director, Product Management | Product Marketing Manager | |
| Yearly salary | $169,685 | $112,220 |
| Hourly rate | $81.58 | $53.95 |
| Growth rate | 10% | 10% |
| Number of jobs | 173,327 | 166,047 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A senior director of product management's role is to direct and oversee the product development operations in an organization, ensuring that all procedures adhere to the vision, mission, and goals of the company. Their responsibilities revolve around creating roadmaps and guidelines, coordinating with different departments to gather relevant data, setting budgets and objectives, devising strategies and finding new opportunities, and monitoring sales while putting customer feedback into consideration. Furthermore, as a senior director, it is essential to lead and encourage team members, all while implementing the company's policies and regulations.
A product marketing manager is responsible for managing the company's goods and services, promoting brand awareness, developing effective marketing campaigns to attract existing and potential clients, generating more revenues, and achieving its profitability goals. Product marketing managers must have excellent knowledge of the marketing industry, as well as broad ideas on the current industry trends to meet clients' demands and identify business opportunities. A product marketing manager should be highly communicative and display excellent leadership skills to work with other departments and respond to clients' inquiries and concerns timely and efficiently.
Senior directors, product management and product marketing managers have different pay scales, as shown below.
| Senior Director, Product Management | Product Marketing Manager | |
| Average salary | $169,685 | $112,220 |
| Salary range | Between $123,000 And $233,000 | Between $83,000 And $149,000 |
| Highest paying City | San Francisco, CA | San Bruno, CA |
| Highest paying state | Washington | California |
| Best paying company | eBay | Credit Karma |
| Best paying industry | Media | Technology |
There are a few differences between a senior director, product management and a product marketing manager in terms of educational background:
| Senior Director, Product Management | Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior directors, product management' and product marketing managers' demographics:
| Senior Director, Product Management | Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 80.5% Female, 19.5% | Male, 61.6% Female, 38.4% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |