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Senior director, product management vs senior director of marketing

The differences between senior directors, product management and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior director, product management and a senior director of marketing. Additionally, a senior director, product management has an average salary of $169,685, which is higher than the $159,916 average annual salary of a senior director of marketing.

The top three skills for a senior director, product management include product management, SR and product strategy. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Senior director, product management vs senior director of marketing overview

Senior Director, Product ManagementSenior Director Of Marketing
Yearly salary$169,685$159,916
Hourly rate$81.58$76.88
Growth rate10%10%
Number of jobs173,327106,180
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 75%
Average age3939
Years of experience1010

What does a senior director, product management do?

A senior director of product management's role is to direct and oversee the product development operations in an organization, ensuring that all procedures adhere to the vision, mission, and goals of the company. Their responsibilities revolve around creating roadmaps and guidelines, coordinating with different departments to gather relevant data, setting budgets and objectives, devising strategies and finding new opportunities, and monitoring sales while putting customer feedback into consideration. Furthermore, as a senior director, it is essential to lead and encourage team members, all while implementing the company's policies and regulations.

What does a senior director of marketing do?

A Senior Director of Marketing supervises all marketing operations of the company. They are also responsible for developing objectives and policies for the sales and marketing departments.

Senior director, product management vs senior director of marketing salary

Senior directors, product management and senior directors of marketing have different pay scales, as shown below.

Senior Director, Product ManagementSenior Director Of Marketing
Average salary$169,685$159,916
Salary rangeBetween $123,000 And $233,000Between $112,000 And $226,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyeBayWashington Prime Group
Best paying industryMediaMedia

Differences between senior director, product management and senior director of marketing education

There are a few differences between a senior director, product management and a senior director of marketing in terms of educational background:

Senior Director, Product ManagementSenior Director Of Marketing
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior director, product management vs senior director of marketing demographics

Here are the differences between senior directors, product management' and senior directors of marketing' demographics:

Senior Director, Product ManagementSenior Director Of Marketing
Average age3939
Gender ratioMale, 80.5% Female, 19.5%Male, 57.9% Female, 42.1%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior director, product management and senior director of marketing duties and responsibilities

Senior director, product management example responsibilities.

  • Lead redesign on the UI and navigation.
  • Develop and manage client email campaigns, PPC management, SEO, and affiliate marketing.
  • Create and lead internal education program with goal of reducing time spend on development and QA testing.
  • Conduct integration, technology and programmer partner contract negotiations, manage both internal and external resources for product UI development.
  • Define vision for next generation cloud and SaaS platform to capitalize on market opportunity and provide platform to re-invent existing product.
  • Implement initiatives tracking, reporting and monitoring KPIs.
  • Show more

Senior director of marketing example responsibilities.

  • Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
  • Create and lead WW standard deployment of marketing tools for EMEA and APAC.
  • Manage and initiate the development of first marketing department for regional start-up healthcare chain.
  • Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
  • Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
  • Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.
  • Show more

Senior director, product management vs senior director of marketing skills

Common senior director, product management skills
  • Product Management, 12%
  • SR, 7%
  • Product Strategy, 6%
  • Market Research, 6%
  • Analytics, 6%
  • ROI, 5%
Common senior director of marketing skills
  • Digital Marketing, 19%
  • Email Marketing, 7%
  • SR, 7%
  • Integrated Marketing, 4%
  • Marketing Campaigns, 4%
  • Market Research, 4%

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