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The differences between senior marketing coordinators and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior marketing coordinator and a marketing & events coordinator. Additionally, a senior marketing coordinator has an average salary of $65,893, which is higher than the $41,447 average annual salary of a marketing & events coordinator.
The top three skills for a senior marketing coordinator include powerpoint, google analytics and SEO. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.
| Senior Marketing Coordinator | Marketing & Events Coordinator | |
| Yearly salary | $65,893 | $41,447 |
| Hourly rate | $31.68 | $19.93 |
| Growth rate | 19% | 19% |
| Number of jobs | 83,804 | 84,375 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 81% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Senior Marketing Coordinators are junior-level employees in the company's marketing department. They help create marketing campaigns and other related marketing collaterals. They are assigned to coordinate between different departments that the marketing team may liaise with. Such departments may include finance, communication, sales, and creatives. They foster smooth and clear communication among these different departments to ensure that marketing deliverables are provided on time. Senior Marketing Coordinators also provide valuable input in marketing campaigns. As such, they are expected to understand the needs of the target market and the type of messaging that appeals to them most.
A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.
Senior marketing coordinators and marketing & events coordinators have different pay scales, as shown below.
| Senior Marketing Coordinator | Marketing & Events Coordinator | |
| Average salary | $65,893 | $41,447 |
| Salary range | Between $52,000 And $82,000 | Between $31,000 And $54,000 |
| Highest paying City | San Francisco, CA | Jersey City, NJ |
| Highest paying state | Delaware | New Jersey |
| Best paying company | Apple | A.T. Kearney |
| Best paying industry | Finance | Start-up |
There are a few differences between a senior marketing coordinator and a marketing & events coordinator in terms of educational background:
| Senior Marketing Coordinator | Marketing & Events Coordinator | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 81% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior marketing coordinators' and marketing & events coordinators' demographics:
| Senior Marketing Coordinator | Marketing & Events Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 23.9% Female, 76.1% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 10.4% White, 67.0% American Indian and Alaska Native, 0.1% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |