Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between solutions marketing managers and marketing account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a solutions marketing manager and a marketing account manager. Additionally, a solutions marketing manager has an average salary of $86,971, which is higher than the $67,983 average annual salary of a marketing account manager.
The top three skills for a solutions marketing manager include digital marketing, cloud and project management. The most important skills for a marketing account manager are digital marketing, project management, and email marketing.
| Solutions Marketing Manager | Marketing Account Manager | |
| Yearly salary | $86,971 | $67,983 |
| Hourly rate | $41.81 | $32.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 167,219 | 163,297 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 78% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Solutions Marketing Managers oversee a particular team in the marketing department. They manage the creation of marketing campaigns on how to solve a specific problem or challenge that the customer has and tying the solution up with the company's products or services. They should be able to articulate what the customer needs and how the products or services address these needs. Solutions Marketing Managers should be familiar with the company's target market and roster of existing clients to ensure that the marketing campaigns they have are relatable to their clients and customers. They should also be familiar with industry trends to ensure that their products and services remain relevant.
A marketing account manager is the point of contact for both accounts and marketing companies. You are responsible for establishing contact with new accounts and maintaining strong relations with existing ones. This role typically requires you to perform a few tasks, including developing marketing plans and strategies to meet the account's needs, ensuring that the implementation of these strategies runs smoothly, and meeting with representatives to update them on the account's status. You may also be tasked to monitor budgets and revenue and explain to clients about cost factors.
Solutions marketing managers and marketing account managers have different pay scales, as shown below.
| Solutions Marketing Manager | Marketing Account Manager | |
| Average salary | $86,971 | $67,983 |
| Salary range | Between $64,000 And $117,000 | Between $50,000 And $91,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Washington |
| Best paying company | Meta | American Tower |
| Best paying industry | Technology | Energy |
There are a few differences between a solutions marketing manager and a marketing account manager in terms of educational background:
| Solutions Marketing Manager | Marketing Account Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 78% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between solutions marketing managers' and marketing account managers' demographics:
| Solutions Marketing Manager | Marketing Account Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 52.9% Female, 47.1% | Male, 43.0% Female, 57.0% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |