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The differences between solutions marketing managers and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a solutions marketing manager and a product marketing manager. Additionally, a product marketing manager has an average salary of $112,220, which is higher than the $86,971 average annual salary of a solutions marketing manager.
The top three skills for a solutions marketing manager include digital marketing, cloud and project management. The most important skills for a product marketing manager are digital marketing, product management, and project management.
| Solutions Marketing Manager | Product Marketing Manager | |
| Yearly salary | $86,971 | $112,220 |
| Hourly rate | $41.81 | $53.95 |
| Growth rate | 10% | 10% |
| Number of jobs | 167,219 | 166,047 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Solutions Marketing Managers oversee a particular team in the marketing department. They manage the creation of marketing campaigns on how to solve a specific problem or challenge that the customer has and tying the solution up with the company's products or services. They should be able to articulate what the customer needs and how the products or services address these needs. Solutions Marketing Managers should be familiar with the company's target market and roster of existing clients to ensure that the marketing campaigns they have are relatable to their clients and customers. They should also be familiar with industry trends to ensure that their products and services remain relevant.
A product marketing manager is responsible for managing the company's goods and services, promoting brand awareness, developing effective marketing campaigns to attract existing and potential clients, generating more revenues, and achieving its profitability goals. Product marketing managers must have excellent knowledge of the marketing industry, as well as broad ideas on the current industry trends to meet clients' demands and identify business opportunities. A product marketing manager should be highly communicative and display excellent leadership skills to work with other departments and respond to clients' inquiries and concerns timely and efficiently.
Solutions marketing managers and product marketing managers have different pay scales, as shown below.
| Solutions Marketing Manager | Product Marketing Manager | |
| Average salary | $86,971 | $112,220 |
| Salary range | Between $64,000 And $117,000 | Between $83,000 And $149,000 |
| Highest paying City | San Francisco, CA | San Bruno, CA |
| Highest paying state | California | California |
| Best paying company | Meta | Credit Karma |
| Best paying industry | Technology | Technology |
There are a few differences between a solutions marketing manager and a product marketing manager in terms of educational background:
| Solutions Marketing Manager | Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 75% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between solutions marketing managers' and product marketing managers' demographics:
| Solutions Marketing Manager | Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 52.9% Female, 47.1% | Male, 61.6% Female, 38.4% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |