Store team leader vs store director

The differences between store team leaders and store directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a store team leader and a store director. Additionally, a store director has an average salary of $56,596, which is higher than the $37,200 average annual salary of a store team leader.

The top three skills for a store team leader include logistics, customer satisfaction and inventory control. The most important skills for a store director are payroll, store sales, and food safety.

Store team leader vs store director overview

	Store Team Leader	Store Director
Yearly salary	$37,200	$56,596
Hourly rate	$17.88	$27.21
Growth rate	6%	6%
Number of jobs	215,928	225,468
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 59%	Bachelor's Degree, 63%
Average age	43	44
Years of experience	6	6

What does a store team leader do?

A store team leader is responsible for monitoring the staff's performance, delegating tasks, and ensuring that the team provides the best customer service by responding to the customers' inquiries and concerns and resolving their complaints. Store team leaders assist with the development of marketing campaigns and promotional offers to sell goods and services to the customers, generating more revenues and increasing the business' profitability. They also evaluate sales reports, analyze market trends, and manage the team's productivity to achieve sales objectives.

What does a store director do?

A store director is in charge of overseeing overall business operations, ensuring everything is running smoothly. Their responsibilities mostly revolve around setting goals and objectives, devising strategies to increase sales and brand awareness, liaising with key suppliers and vendors, managing the employees and all hiring processes, supervising the inventory, and monitoring the progress of sales. Furthermore, as a store director, it is essential to lead and encourage the staff to reach goals, all while implementing the company's policies and regulations.

Store team leader vs store director salary

Store team leaders and store directors have different pay scales, as shown below.

	Store Team Leader	Store Director
Average salary	$37,200	$56,596
Salary range	Between $27,000 And $49,000	Between $42,000 And $75,000
Highest paying City	Colorado Springs, CO	New York, NY
Highest paying state	Colorado	Delaware
Best paying company	Price Chopper Supermarkets-Market 32	Tory Burch
Best paying industry	Retail	Retail

Differences between store team leader and store director education

There are a few differences between a store team leader and a store director in terms of educational background:

	Store Team Leader	Store Director
Most common degree	Bachelor's Degree, 59%	Bachelor's Degree, 63%
Most common major	Business	Business
Most common college	SUNY College of Technology at Delhi	University of Pennsylvania

Store team leader vs store director demographics

Here are the differences between store team leaders' and store directors' demographics:

	Store Team Leader	Store Director
Average age	43	44
Gender ratio	Male, 52.7% Female, 47.3%	Male, 71.9% Female, 28.1%
Race ratio	Black or African American, 8.7% Unknown, 4.7% Hispanic or Latino, 17.0% Asian, 7.0% White, 62.0% American Indian and Alaska Native, 0.7%	Black or African American, 6.2% Unknown, 4.3% Hispanic or Latino, 15.1% Asian, 6.4% White, 67.5% American Indian and Alaska Native, 0.5%
LGBT Percentage	9%	10%

Differences between store team leader and store director duties and responsibilities

Store team leader example responsibilities.

Manage POS, payroll and scheduling systems to control store expenses and manage resources.
Assist store leadership in effectively leading, managing and developing store and/or department operations and associates to maximize sales and profitability.
Conduct monthly audits to ensure OSHA compliance.
Complete OSHA work injury forms and logs.
Place groceries in bags after the cashier scans the items.
Utilize 10 key and math skills to enter inventory into counting equipment.

Store director example responsibilities.

Maintain, control, and achieve all KPI set weekly, monthly, quarterly, and yearly.
Develop and implement strategic merchandising plans to achieve revenue objectives and reduce expenditures while ensuring payroll remains within budget goals.
Ensure safety and cleanliness of work / customer environment, arranging necessary repairs and upkeep of internal and external property.
Maintain excellent store conditions through dynamic product presentation, organization and store cleanliness.
Participate in the development and implementation of a company wide labor scheduler payroll budgeting system base on actual work content.
Develop innovative marketing materials and create free weekly seminars in basic pet discipline development skills to increase training program enrollment.

Store team leader vs store director skills

Common store team leader skills

Logistics, 15%
Customer Satisfaction, 12%
Inventory Control, 11%
Store Leadership, 11%
Sales Floor, 6%
Develop Team, 4%

Common store director skills

Payroll, 12%
Store Sales, 9%
Food Safety, 7%
Customer Service, 4%
Sales Growth, 4%
Cleanliness, 4%

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Store Team Leader
Store Team Leader vs Store Director

Updated January 8, 2025

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