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Account director vs major account manager

The differences between account directors and major account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an account director and a major account manager. Additionally, an account director has an average salary of $114,728, which is higher than the $98,287 average annual salary of a major account manager.

The top three skills for an account director include account management, project management and work ethic. The most important skills for a major account manager are digital marketing, customer service, and cloud.

Account director vs major account manager overview

Account DirectorMajor Account Manager
Yearly salary$114,728$98,287
Hourly rate$55.16$47.25
Growth rate5%5%
Number of jobs132,260164,210
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 79%
Average age4646
Years of experience88

What does an account director do?

An account director is responsible for managing client accounts, monitoring budgets, and sales forecasting. Their goal is to maintain stable account management strategies, meet clients' demands, develop healthy professional partnerships that would generate revenues, increase profitability, and achieve the organization's long-term goals objectives. Account directors supervise the account management staff, ensuring the project's successful completion with the highest efficiency and accuracy. An account director also plans training programs to maximize their performance and productivity, especially when dealing with deadlines and clients' requests.

What does a major account manager do?

Major account manager responsibilities include growing strong relationships with customers, liaising with chief business executives and stakeholders, as well as making sales reports. Also, they answer the client's questions and determine new business opportunities between current customers. They also act as a liaison with cross-functional internal teams, which include customer service and product development departments, to enhance the overall customer experience. Additionally, they negotiate contracts and ensure that agreements increase profits. The work may require periodic travel.

Account director vs major account manager salary

Account directors and major account managers have different pay scales, as shown below.

Account DirectorMajor Account Manager
Average salary$114,728$98,287
Salary rangeBetween $82,000 And $158,000Between $59,000 And $161,000
Highest paying CitySan Francisco, CA-
Highest paying stateNew Jersey-
Best paying companyBuzzFeed-
Best paying industryProfessional-

Differences between account director and major account manager education

There are a few differences between an account director and a major account manager in terms of educational background:

Account DirectorMajor Account Manager
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 79%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Account director vs major account manager demographics

Here are the differences between account directors' and major account managers' demographics:

Account DirectorMajor Account Manager
Average age4646
Gender ratioMale, 50.9% Female, 49.1%Male, 71.0% Female, 29.0%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between account director and major account manager duties and responsibilities

Account director example responsibilities.

  • Manage coordination with HCP agencies for launch.
  • Manage the development and creation of print and broadcast advertising and in-store merchandising.
  • Manage relationships with all GPO pharmacy, medical device, and physician preference teams.
  • Manage client accounts as well as introducing cross selling into other verticals to increase the portfolio.
  • Manage RFP / RFI process and drive all opportunities that provide a consultative, long-term solution and support.
  • Increase clients SEO rankings and achieve first page placement both locally and nationally for highly search phrases for a client.
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Major account manager example responsibilities.

  • Coach sales team on processes allowing them to work through obstacles and generate new business opportunities within the IDN's manage.
  • Develop strategic competitive financial options, ROI analysis, and productivity comparisons for clients.
  • Represent and sell over 150 leading manufacturers' products to distributors within the channel.
  • Increase POS in core Playskool, license preschool, and boy s pre-cool brands.
  • Train brokers, distributors and units on how to market, promote and prepare Pillsbury products.
  • Leverage the CRM system to develop prospecting and sales strategy that ensures high activity and effective closing ratios.
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Account director vs major account manager skills

Common account director skills
  • Account Management, 9%
  • Project Management, 7%
  • Work Ethic, 7%
  • Healthcare, 7%
  • Digital Marketing, 5%
  • Email Marketing, 4%
Common major account manager skills
  • Digital Marketing, 16%
  • Customer Service, 8%
  • Cloud, 8%
  • Customer Satisfaction, 6%
  • Account Management, 5%
  • CRM, 5%

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