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The differences between communications coordinators and communications directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications coordinator and a communications director. Additionally, a communications director has an average salary of $107,700, which is higher than the $47,075 average annual salary of a communications coordinator.
The top three skills for a communications coordinator include customer service, web content and event planning. The most important skills for a communications director are web content, press releases, and customer service.
| Communications Coordinator | Communications Director | |
| Yearly salary | $47,075 | $107,700 |
| Hourly rate | $22.63 | $51.78 |
| Growth rate | 8% | 8% |
| Number of jobs | 39,790 | 27,939 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 76% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.
A communications director is responsible for monitoring and supervising the overall media relations from internal to external communications. A communications director's duties include managing campaigns, providing organizational updates to the employees, supporting social media marketing, developing effective communication strategies to build the organization's reputation, and efficiently leading team members in handling events that represent the business. Communications directors must have strong leadership and communication skills to provide support for the company's daily operations and strategies.
Communications coordinators and communications directors have different pay scales, as shown below.
| Communications Coordinator | Communications Director | |
| Average salary | $47,075 | $107,700 |
| Salary range | Between $34,000 And $63,000 | Between $61,000 And $188,000 |
| Highest paying City | Washington, DC | San Francisco, CA |
| Highest paying state | New Jersey | Nevada |
| Best paying company | Microsoft | McKinsey & Company Inc |
| Best paying industry | Government | Health Care |
There are a few differences between a communications coordinator and a communications director in terms of educational background:
| Communications Coordinator | Communications Director | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 76% |
| Most common major | Communication | Communication |
| Most common college | Stanford University | Stanford University |
Here are the differences between communications coordinators' and communications directors' demographics:
| Communications Coordinator | Communications Director | |
| Average age | 42 | 42 |
| Gender ratio | Male, 29.4% Female, 70.6% | Male, 40.2% Female, 59.8% |
| Race ratio | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 12% | 16% |