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The differences between communications coordinators and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a communications coordinator, becoming a marketing & events coordinator takes usually requires 4-6 years. Additionally, a communications coordinator has an average salary of $47,075, which is higher than the $41,447 average annual salary of a marketing & events coordinator.
The top three skills for a communications coordinator include customer service, web content and event planning. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.
| Communications Coordinator | Marketing & Events Coordinator | |
| Yearly salary | $47,075 | $41,447 |
| Hourly rate | $22.63 | $19.93 |
| Growth rate | 8% | 19% |
| Number of jobs | 39,790 | 84,375 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 81% |
| Average age | 42 | 37 |
| Years of experience | 4 | 6 |
A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.
A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.
Communications coordinators and marketing & events coordinators have different pay scales, as shown below.
| Communications Coordinator | Marketing & Events Coordinator | |
| Average salary | $47,075 | $41,447 |
| Salary range | Between $34,000 And $63,000 | Between $31,000 And $54,000 |
| Highest paying City | Washington, DC | Jersey City, NJ |
| Highest paying state | New Jersey | New Jersey |
| Best paying company | Microsoft | A.T. Kearney |
| Best paying industry | Government | Start-up |
There are a few differences between a communications coordinator and a marketing & events coordinator in terms of educational background:
| Communications Coordinator | Marketing & Events Coordinator | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 81% |
| Most common major | Communication | Business |
| Most common college | Stanford University | University of Georgia |
Here are the differences between communications coordinators' and marketing & events coordinators' demographics:
| Communications Coordinator | Marketing & Events Coordinator | |
| Average age | 42 | 37 |
| Gender ratio | Male, 29.4% Female, 70.6% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 12% | 10% |