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The differences between content marketing managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a content marketing manager and a marketing manager/project manager. Additionally, a content marketing manager has an average salary of $84,566, which is higher than the $78,368 average annual salary of a marketing manager/project manager.
The top three skills for a content marketing manager include content marketing, digital marketing and wordpress. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.
| Content Marketing Manager | Marketing Manager/Project Manager | |
| Yearly salary | $84,566 | $78,368 |
| Hourly rate | $40.66 | $37.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 120,350 | 187,949 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A content marketing manager is primarily in charge of overseeing and developing web content for a company's online platforms, ensuring to drive web traffic and increase brand awareness. Moreover, their responsibilities revolve around managing the budget in digital marketing, devising strategies to captivate the public's attention, keeping up with the latest social media trends, evaluating progress, and handling a team of content writers, analysts, graphic designers, and influencers. Furthermore, as a manager, it is essential to lead and encourage the team, all while implementing the company's policies and regulations.
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
Content marketing managers and marketing manager/project managers have different pay scales, as shown below.
| Content Marketing Manager | Marketing Manager/Project Manager | |
| Average salary | $84,566 | $78,368 |
| Salary range | Between $65,000 And $108,000 | Between $56,000 And $109,000 |
| Highest paying City | San Francisco, CA | Carson City, NV |
| Highest paying state | Rhode Island | Nevada |
| Best paying company | Meta | Meta |
| Best paying industry | Finance | Technology |
There are a few differences between a content marketing manager and a marketing manager/project manager in terms of educational background:
| Content Marketing Manager | Marketing Manager/Project Manager | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 77% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between content marketing managers' and marketing manager/project managers' demographics:
| Content Marketing Manager | Marketing Manager/Project Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 40.0% Female, 60.0% | Male, 38.1% Female, 61.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |