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Coordinator of email marketing vs social media assistant

The differences between coordinators of email marketing and social media assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a coordinator of email marketing and a social media assistant. Additionally, a coordinator of email marketing has an average salary of $50,047, which is higher than the $44,134 average annual salary of a social media assistant.

The top three skills for a coordinator of email marketing include email marketing, digital marketing and marketing campaigns. The most important skills for a social media assistant are facebook, instagram, and twitter.

Coordinator of email marketing vs social media assistant overview

Coordinator Of Email MarketingSocial Media Assistant
Yearly salary$50,047$44,134
Hourly rate$24.06$21.22
Growth rate19%19%
Number of jobs81,90047,809
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does a coordinator of email marketing do?

An email marketing coordinator is responsible for planning and sending out email marketing and promotional campaigns and other electronic communications platforms as required. Email marketing coordinators manage the creation of engaging digital content to sell goods and services and attract potential clients. They also analyze the current market trends to identify opportunities that would generate more revenue resources and increase the company's profitability. An email marketing coordinator responds to the potential customers' inquiries and concerns, set discussion appointments, and demonstrate product features as needed.

What does a social media assistant do?

A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.

Coordinator of email marketing vs social media assistant salary

Coordinators of email marketing and social media assistants have different pay scales, as shown below.

Coordinator Of Email MarketingSocial Media Assistant
Average salary$50,047$44,134
Salary rangeBetween $32,000 And $75,000Between $31,000 And $61,000
Highest paying City-Egg Harbor, NJ
Highest paying state-Washington
Best paying company-Jacobs Engineering Group
Best paying industry-Education

Differences between coordinator of email marketing and social media assistant education

There are a few differences between a coordinator of email marketing and a social media assistant in terms of educational background:

Coordinator Of Email MarketingSocial Media Assistant
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 78%
Most common majorBusinessCommunication
Most common collegeUniversity of GeorgiaUniversity of Georgia

Coordinator of email marketing vs social media assistant demographics

Here are the differences between coordinators of email marketing' and social media assistants' demographics:

Coordinator Of Email MarketingSocial Media Assistant
Average age3737
Gender ratioMale, 39.0% Female, 61.0%Male, 28.6% Female, 71.4%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.7% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between coordinator of email marketing and social media assistant duties and responsibilities

Coordinator of email marketing example responsibilities.

  • Lead email QA & segmentation to execute and launch campaigns on tight marketing deadlines.
  • Provide strategic oversight and a strong business approach to managing existing systems and developing enhance models for future events.
  • Design email templates on DreamWeaver and fine-tune it with HTML, and CSS.
  • Optimize emails for deliverability, mobile rendering, open rates, click-through rates, conversion and other KPIs.
  • Review HTML code in email to locate broken links.
  • Support CRM campaigns by facilitating the construction and launch of client emails to target audiences.
  • Show more

Social media assistant example responsibilities.

  • Manage YouTube channel by moderating comments, videos, and messages.
  • Create and manage the company's Instagram account for their cell phone charging bracelet.
  • Manage Facebook account including fielding inquiries and generating overall positive engagement.
  • Create social media content for PFW using Snapchat and Facebook.
  • Initiate and link own website, instagram, tumble, twitter accounts.
  • Create Pinterest images for new articles
  • Show more

Coordinator of email marketing vs social media assistant skills

Common coordinator of email marketing skills
  • Email Marketing, 20%
  • Digital Marketing, 10%
  • Marketing Campaigns, 7%
  • Salesforce, 5%
  • Salesforce Marketing Cloud, 5%
  • A/B, 5%
Common social media assistant skills
  • Facebook, 18%
  • Instagram, 16%
  • Twitter, 14%
  • Photography, 4%
  • Graphic Design, 3%
  • Video Content, 3%

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