Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between digital marketing analysts and marketing and sales associates can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a digital marketing analyst and a marketing and sales associate. Additionally, a digital marketing analyst has an average salary of $69,456, which is higher than the $45,665 average annual salary of a marketing and sales associate.
The top three skills for a digital marketing analyst include digital marketing, google analytics and marketing campaigns. The most important skills for a marketing and sales associate are customer satisfaction, digital marketing, and customer service.
| Digital Marketing Analyst | Marketing And Sales Associate | |
| Yearly salary | $69,456 | $45,665 |
| Hourly rate | $33.39 | $21.95 |
| Growth rate | 19% | 19% |
| Number of jobs | 99,835 | 300,744 |
| Job satisfaction | 5 | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A digital marketing analyst is primarily in charge of performing research and analysis of marketing trends to develop new campaign strategies. They mostly prepare visual reports and presentations, coordinate with fellow marketing personnel, participate in creative meetings, gather data from clients, keep up to date with the latest trends, and identify new sales opportunities for the marketing team to utilize. Furthermore, a digital marketing analyst must adhere to all the policies and regulations.
A marketing and sales associate specializes in devising strategies to reach sales targets while building strong relationships with clients. Their responsibilities typically revolve around reaching out to clients through calls and correspondence, producing sales reports and forecasts, coordinating with various marketing personnel, and analyzing the current marketing trends and conditions to identify new opportunities. It is also essential to maintain records of all transactions and monitor the performance of marketing campaigns to be aware of areas that need improvement. Furthermore, it is vital to prioritize customer satisfaction and brand awareness, all while adhering to the company's policies and regulations.
Digital marketing analysts and marketing and sales associates have different pay scales, as shown below.
| Digital Marketing Analyst | Marketing And Sales Associate | |
| Average salary | $69,456 | $45,665 |
| Salary range | Between $50,000 And $95,000 | Between $30,000 And $69,000 |
| Highest paying City | San Francisco, CA | Washington, DC |
| Highest paying state | Washington | Washington |
| Best paying company | Morgan Lewis | McKinsey & Company Inc |
| Best paying industry | Retail | Technology |
There are a few differences between a digital marketing analyst and a marketing and sales associate in terms of educational background:
| Digital Marketing Analyst | Marketing And Sales Associate | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between digital marketing analysts' and marketing and sales associates' demographics:
| Digital Marketing Analyst | Marketing And Sales Associate | |
| Average age | 37 | 37 |
| Gender ratio | Male, 57.2% Female, 42.8% | Male, 45.6% Female, 54.4% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.4% White, 64.4% American Indian and Alaska Native, 0.1% | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.1% White, 66.4% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |