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The differences between digital product managers and senior product managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital product manager and a senior product manager. Additionally, a senior product manager has an average salary of $133,868, which is higher than the $98,127 average annual salary of a digital product manager.
The top three skills for a digital product manager include product management, digital marketing and user experience. The most important skills for a senior product manager are product management, cloud, and product strategy.
| Digital Product Manager | Senior Product Manager | |
| Yearly salary | $98,127 | $133,868 |
| Hourly rate | $47.18 | $64.36 |
| Growth rate | 10% | 10% |
| Number of jobs | 129,203 | 119,025 |
| Job satisfaction | - | 4 |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 72% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
It is the key role of digital product managers to develop new online products or services. They handle the company's existing products and determine strategies to improve the products through market data. It is their duty to articulate their business value to better understand the creation of the new product. A background and knowledge in digital technology is a requirement. They should develop skills in communication, marketing, delegation, analytics, business management, and market research.
A senior product manager oversees the workflow and workforce involved in product and service development, ensuring a high return for its investments. They are primarily responsible for assessing and providing recommendations, producing review and reference documents, and obtaining feedback from consumers and high-ranking company personnel. Furthermore, as a senior product manager, they must lead a group of product managers, motivating and supervising them in their joint effort to accomplish goals according to the company's standards and policies.
Digital product managers and senior product managers have different pay scales, as shown below.
| Digital Product Manager | Senior Product Manager | |
| Average salary | $98,127 | $133,868 |
| Salary range | Between $70,000 And $136,000 | Between $98,000 And $182,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | McKinsey & Company Inc | Roku |
| Best paying industry | Technology | Start-up |
There are a few differences between a digital product manager and a senior product manager in terms of educational background:
| Digital Product Manager | Senior Product Manager | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between digital product managers' and senior product managers' demographics:
| Digital Product Manager | Senior Product Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 61.2% Female, 38.8% | Male, 68.5% Female, 31.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |