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The differences between digital sales specialists and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital sales specialist and a marketing/sales representative. Additionally, a digital sales specialist has an average salary of $69,653, which is higher than the $62,917 average annual salary of a marketing/sales representative.
The top three skills for a digital sales specialist include digital sales, digital marketing and powerpoint. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.
| Digital Sales Specialist | Marketing/Sales Representative | |
| Yearly salary | $69,653 | $62,917 |
| Hourly rate | $33.49 | $30.25 |
| Growth rate | -8% | 4% |
| Number of jobs | 58,278 | 274,768 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 66% |
| Average age | 44 | 47 |
| Years of experience | 4 | 4 |
A digital sales specialist develops strategies to optimize a company's digital sales operations, aiming for profit growth and client satisfaction. Among their responsibilities include performing research and analysis to identify new trends and business opportunities, coordinating different teams, gathering and analyzing data, and developing online campaigns and programs. They may also participate in managing a company's digital platforms, liaising with internal and external parties, and producing progress reports. Furthermore, a digital sales specialist must provide support to staff while enforcing the company's policies and regulations.
The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.
Digital sales specialists and marketing/sales representatives have different pay scales, as shown below.
| Digital Sales Specialist | Marketing/Sales Representative | |
| Average salary | $69,653 | $62,917 |
| Salary range | Between $48,000 And $99,000 | Between $42,000 And $92,000 |
| Highest paying City | - | Seattle, WA |
| Highest paying state | - | New Hampshire |
| Best paying company | - | Bosch USA |
| Best paying industry | - | Finance |
There are a few differences between a digital sales specialist and a marketing/sales representative in terms of educational background:
| Digital Sales Specialist | Marketing/Sales Representative | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 66% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between digital sales specialists' and marketing/sales representatives' demographics:
| Digital Sales Specialist | Marketing/Sales Representative | |
| Average age | 44 | 47 |
| Gender ratio | Male, 60.4% Female, 39.6% | Male, 53.1% Female, 46.9% |
| Race ratio | Black or African American, 6.7% Unknown, 4.2% Hispanic or Latino, 12.0% Asian, 4.8% White, 72.0% American Indian and Alaska Native, 0.4% | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 6% |