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Director, marketing & promotions vs sales promoter

The differences between directors, marketing & promotions and sales promoters can be seen in a few details. Each job has different responsibilities and duties. Additionally, a director, marketing & promotions has an average salary of $73,976, which is higher than the $40,304 average annual salary of a sales promoter.

The top three skills for a director, marketing & promotions include website content, marketing campaigns and brand marketing. The most important skills for a sales promoter are product knowledge, customer service, and costco.

Director, marketing & promotions vs sales promoter overview

Director, Marketing & PromotionsSales Promoter
Yearly salary$73,976$40,304
Hourly rate$35.57$19.38
Growth rate10%-
Number of jobs95,118215,358
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 59%
Average age3945
Years of experience10-

Director, marketing & promotions vs sales promoter salary

Directors, marketing & promotions and sales promoters have different pay scales, as shown below.

Director, Marketing & PromotionsSales Promoter
Average salary$73,976$40,304
Salary rangeBetween $40,000 And $136,000Between $28,000 And $57,000
Highest paying CitySanta Monica, CANew York, NY
Highest paying stateRhode IslandNew York
Best paying companyiHeartMediaMindbody
Best paying industry-Manufacturing

Differences between director, marketing & promotions and sales promoter education

There are a few differences between a director, marketing & promotions and a sales promoter in terms of educational background:

Director, Marketing & PromotionsSales Promoter
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 59%
Most common majorCommunicationBusiness
Most common collegeUniversity of Georgia-

Director, marketing & promotions vs sales promoter demographics

Here are the differences between directors, marketing & promotions' and sales promoters' demographics:

Director, Marketing & PromotionsSales Promoter
Average age3945
Gender ratioMale, 47.7% Female, 52.3%Male, 47.4% Female, 52.6%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 15.0% Unknown, 8.1% Hispanic or Latino, 18.9% Asian, 6.2% White, 51.5% American Indian and Alaska Native, 0.3%
LGBT Percentage10%7%

Differences between director, marketing & promotions and sales promoter duties and responsibilities

Director, marketing & promotions example responsibilities.

  • Manage Facebook social media efforts.
  • Manage and develop social platforms for Facebook and official website.
  • Manage corporate marketing and communication functions, overseeing all promotional giveaways.
  • Execute promotional radio campaigns, create advertisements, manage social media accounts, coordinate DJ events and design innovative graphics.
  • Conduct site visits; reviewing and consulting on local advertising, competitive positioning, outbound marketing strategies and co-op opportunities.
  • Write & direct multiple YouTube videos per season to promote each homestand.
  • Show more

Sales promoter example responsibilities.

  • Achieve a huge improvement on social networks to gain over 20k fans on the Facebook platform.
  • Create a successful gift with purchase promotion that leverage existing inventory, spur online sales and maximize ROI.
  • Assist with promotional item giveaways, stocking inventory and responsible for cash/credit transactions.
  • Monitor promotional giveaways, service enrollments, subscriptions and review survey results when applicable for daily marketing client reports
  • Enroll eligible beneficiaries in Medicare products accurately and timely following Medicare guidelines.

Director, marketing & promotions vs sales promoter skills

Common director, marketing & promotions skills
  • Website Content, 12%
  • Marketing Campaigns, 6%
  • Brand Marketing, 5%
  • Press Releases, 5%
  • Market Research, 4%
  • Photoshop, 3%
Common sales promoter skills
  • Product Knowledge, 39%
  • Customer Service, 21%
  • Costco, 3%
  • Sales Floor, 3%
  • Promotional Sales, 3%
  • Credit Card, 2%

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