Director of international sales & marketing vs marketing manager

The differences between directors of international sales & marketing and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of international sales & marketing and a marketing manager. Additionally, a marketing manager has an average salary of $104,550, which is higher than the $95,667 average annual salary of a director of international sales & marketing.

The top three skills for a director of international sales & marketing include sales growth, logistics and business development. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.

Director of international sales & marketing vs marketing manager overview

	Director Of International Sales & Marketing	Marketing Manager
Yearly salary	$95,667	$104,550
Hourly rate	$45.99	$50.26
Growth rate	10%	10%
Number of jobs	113,834	89,627
Job satisfaction	-	3
Most common degree	Bachelor's Degree, 68%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

Director of international sales & marketing vs marketing manager salary

Directors of international sales & marketing and marketing managers have different pay scales, as shown below.

	Director Of International Sales & Marketing	Marketing Manager
Average salary	$95,667	$104,550
Salary range	Between $61,000 And $148,000	Between $71,000 And $153,000
Highest paying City	New York, NY	Menlo Park, CA
Highest paying state	New York	California
Best paying company	Triple Lift, Inc.	Meta
Best paying industry	Automotive	Technology

Differences between director of international sales & marketing and marketing manager education

There are a few differences between a director of international sales & marketing and a marketing manager in terms of educational background:

	Director Of International Sales & Marketing	Marketing Manager
Most common degree	Bachelor's Degree, 68%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Director of international sales & marketing vs marketing manager demographics

Here are the differences between directors of international sales & marketing' and marketing managers' demographics:

	Director Of International Sales & Marketing	Marketing Manager
Average age	39	39
Gender ratio	Male, 72.8% Female, 27.2%	Male, 44.4% Female, 55.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between director of international sales & marketing and marketing manager duties and responsibilities

Director of international sales & marketing example responsibilities.

Lead marketing and sales efforts for communication satellite systems in Asia-Pacific.
Coordinate the creation of PowerPoint presentations and relate material to support the organization's marketing efforts to external and internal customers.
Review draft and submit RFP responses and manage follow-up communications.

Marketing manager example responsibilities.

Utilize SalesForce database to update contacts and prospect new leads.
Manage account process from RFP to full execution of campaign in its entirety.
Manage agency partners to develop target print media, sampling programs, POS, merchandising.
Manage redesign of four bank websites and implementation of new content management system (CMS . )
Utilize SalesForce daily to update and follow up on the sales team's leads and clients.
Manage various day-to-day projects for small e-commerce startup including constructing wine storage shelves and fulfilling club shipments.

Director of international sales & marketing vs marketing manager skills

Common director of international sales & marketing skills

Sales Growth, 13%
Logistics, 10%
Business Development, 9%
Product Line, 7%
International Sales, 5%
Market Research, 5%

Common marketing manager skills

Digital Marketing, 14%
Marketing Campaigns, 7%
Project Management, 4%
Integrated Marketing, 4%
Email Marketing, 4%
CRM, 3%

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Director Of International Sales & Marketing
Director Of International Sales & Marketing vs Marketing Manager

Updated January 8, 2025

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