Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between executive directors, marketing and marketing account executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an executive director, marketing and a marketing account executive. Additionally, an executive director, marketing has an average salary of $148,198, which is higher than the $52,986 average annual salary of a marketing account executive.
The top three skills for an executive director, marketing include digital marketing, market research and marketing campaigns. The most important skills for a marketing account executive are digital marketing, c-level, and CRM.
| Executive Director, Marketing | Marketing Account Executive | |
| Yearly salary | $148,198 | $52,986 |
| Hourly rate | $71.25 | $25.47 |
| Growth rate | 10% | 10% |
| Number of jobs | 165,968 | 188,195 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 80% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Executive directors of marketing are management professionals who supervise all the marketing operations of an organization as well as manage marketing professionals to reach all the organization's objectives. These directors are required to develop marketing strategies to complete projects and satisfy their clients. They are also required to research new methods of marketing their products or services and implement different programs based on the feedback of their clients. Executive directors of marketing must also maintain positive working relationships with media outlets and industry publications.
Marketing account executives manage and develop marketing campaigns in promoting services and products. They work with other employees in market research, distribution, sales, advertising, and sales. They connect the financial service company or advertising agency and the existing client. They have to handle the daily affairs of the organization. They see to it that customers are satisfied with the products or services they received. As a marketing account executive, you are expected to bring in more clients into the company to improve corporate revenue.
Executive directors, marketing and marketing account executives have different pay scales, as shown below.
| Executive Director, Marketing | Marketing Account Executive | |
| Average salary | $148,198 | $52,986 |
| Salary range | Between $97,000 And $225,000 | Between $36,000 And $75,000 |
| Highest paying City | Bridgewater, NJ | Reston, VA |
| Highest paying state | New Jersey | Virginia |
| Best paying company | Estée Lauder | |
| Best paying industry | Health Care | Finance |
There are a few differences between an executive director, marketing and a marketing account executive in terms of educational background:
| Executive Director, Marketing | Marketing Account Executive | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between executive directors, marketing' and marketing account executives' demographics:
| Executive Director, Marketing | Marketing Account Executive | |
| Average age | 39 | 39 |
| Gender ratio | Male, 46.2% Female, 53.8% | Male, 45.1% Female, 54.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |