Interactive marketing manager vs assistant marketing manager

Differences between interactive marketing manager and assistant marketing manager duties and responsibilities

Interactive marketing manager example responsibilities.

• Manage the vendor relationships for SEO and PPC programs.
• Manage paid spend and create Facebook ads for marketing managers across multiple focus areas.
• Manage full project life cycle for desire output with the ability to assist QA as needed.
• Lead discussions with key partner bank in Asia on how to attract influential bloggers and utilize Facebook for social acquisition campaigns.
• Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
• Create KPI s to monitor customer interactions on the site.
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Assistant marketing manager example responsibilities.

• Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
• Provide product support for customers on internet forums, Facebook and other web sites.
• Promote and distribute content on YouTube, LinkedIn, Facebook, and other social media platforms.
• Design and prepare presentations for sales using PowerPoint.
• Report ROI and post-promotion analysis for all consumer promotions by utilizing syndicate data and financial analysis.
• Perform ROI analysis to measure and evaluate effectiveness of various programs implement in national and regional accounts.
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