Interactive marketing manager vs marketing manager

Differences between interactive marketing manager and marketing manager duties and responsibilities

Interactive marketing manager example responsibilities.

• Manage the vendor relationships for SEO and PPC programs.
• Manage paid spend and create Facebook ads for marketing managers across multiple focus areas.
• Manage full project life cycle for desire output with the ability to assist QA as needed.
• Lead discussions with key partner bank in Asia on how to attract influential bloggers and utilize Facebook for social acquisition campaigns.
• Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
• Create KPI s to monitor customer interactions on the site.
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Marketing manager example responsibilities.

• Utilize SalesForce database to update contacts and prospect new leads.
• Manage account process from RFP to full execution of campaign in its entirety.
• Manage agency partners to develop target print media, sampling programs, POS, merchandising.
• Manage redesign of four bank websites and implementation of new content management system (CMS . )
• Utilize SalesForce daily to update and follow up on the sales team's leads and clients.
• Manage various day-to-day projects for small e-commerce startup including constructing wine storage shelves and fulfilling club shipments.
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