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Interactive marketing strategist vs strategist

The differences between interactive marketing strategists and strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an interactive marketing strategist and a strategist. Additionally, a strategist has an average salary of $104,881, which is higher than the $61,921 average annual salary of an interactive marketing strategist.

The top three skills for an interactive marketing strategist include email campaigns, digital marketing and SEM. The most important skills for a strategist are project management, customer satisfaction, and powerpoint.

Interactive marketing strategist vs strategist overview

Interactive Marketing StrategistStrategist
Yearly salary$61,921$104,881
Hourly rate$29.77$50.42
Growth rate10%10%
Number of jobs79,96144,596
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 73%
Average age3939
Years of experience1010

Interactive marketing strategist vs strategist salary

Interactive marketing strategists and strategists have different pay scales, as shown below.

Interactive Marketing StrategistStrategist
Average salary$61,921$104,881
Salary rangeBetween $42,000 And $91,000Between $62,000 And $176,000
Highest paying City-Hartford, CT
Highest paying state-Connecticut
Best paying company-The Citadel
Best paying industry-Technology

Differences between interactive marketing strategist and strategist education

There are a few differences between an interactive marketing strategist and a strategist in terms of educational background:

Interactive Marketing StrategistStrategist
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 73%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Interactive marketing strategist vs strategist demographics

Here are the differences between interactive marketing strategists' and strategists' demographics:

Interactive Marketing StrategistStrategist
Average age3939
Gender ratioMale, 69.6% Female, 30.4%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between interactive marketing strategist and strategist duties and responsibilities

Interactive marketing strategist example responsibilities.

  • Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
  • Develop and track key performance indicators (KPIs) and website activity using web analytics.
  • Establish regular cross-departmental communications to leverage opportunities for list growth and fundraising, including celebrity appeals and partnerships.
  • Develop interactive CDs for hospitals and health systems.
  • Organize and execute photo shoots and Photoshop imagery for personalize online ordering.

Strategist example responsibilities.

  • Manage change requests using CMS for corporate website.
  • Experience in managing online affiliate programs for e-commerce sites.
  • Plan Instagram launch, manage posts, and tracking success on the account.
  • Manage HubSpot activities, including blogs, email marketing, landing pages and CRM maintenance.
  • Lead the team to develop the company's only OEM product for the security/surveillance market.
  • Manage all top line donation form fundraising strategy including design, copy, naming conventions, redirects and A/B testing.
  • Show more

Interactive marketing strategist vs strategist skills

Common interactive marketing strategist skills
  • Email Campaigns, 15%
  • Digital Marketing, 13%
  • SEM, 10%
  • Search Engine Optimization, 9%
  • Email Marketing, 7%
  • Interactive Strategy, 7%
Common strategist skills
  • Project Management, 12%
  • Customer Satisfaction, 9%
  • PowerPoint, 8%
  • Portfolio, 6%
  • Digital Marketing, 5%
  • Client Facing, 4%

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