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Internet marketing analyst vs marketing & sales specialist

The differences between internet marketing analysts and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an internet marketing analyst and a marketing & sales specialist. Additionally, an internet marketing analyst has an average salary of $77,625, which is higher than the $54,214 average annual salary of a marketing & sales specialist.

The top three skills for an internet marketing analyst include web design, search engine optimization and keyword research. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.

Internet marketing analyst vs marketing & sales specialist overview

Internet Marketing AnalystMarketing & Sales Specialist
Yearly salary$77,625$54,214
Hourly rate$37.32$26.06
Growth rate19%19%
Number of jobs78,380209,292
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 75%
Average age3737
Years of experience66

Internet marketing analyst vs marketing & sales specialist salary

Internet marketing analysts and marketing & sales specialists have different pay scales, as shown below.

Internet Marketing AnalystMarketing & Sales Specialist
Average salary$77,625$54,214
Salary rangeBetween $52,000 And $113,000Between $37,000 And $78,000
Highest paying CityFoster City, CARenton, WA
Highest paying stateDelawareWashington
Best paying companyMetaMcKinsey & Company Inc
Best paying industryProfessionalTelecommunication

Differences between internet marketing analyst and marketing & sales specialist education

There are a few differences between an internet marketing analyst and a marketing & sales specialist in terms of educational background:

Internet Marketing AnalystMarketing & Sales Specialist
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Internet marketing analyst vs marketing & sales specialist demographics

Here are the differences between internet marketing analysts' and marketing & sales specialists' demographics:

Internet Marketing AnalystMarketing & Sales Specialist
Average age3737
Gender ratioMale, 60.1% Female, 39.9%Male, 43.7% Female, 56.3%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.2% Asian, 12.5% White, 65.0% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between internet marketing analyst and marketing & sales specialist duties and responsibilities

Internet marketing analyst example responsibilities.

  • Manage website updates and support social media initiatives on Facebook and LinkedIn.
  • Assist in the management of site developments and enhancements and provide quality assurance testing of Coremetrics JavaScript and campaign tags.
  • Create and execute marketing initiatives and strategies for national e-commerce market.
  • Perform blog content audit and Pinterest audit base on predefine criteria.

Marketing & sales specialist example responsibilities.

  • Perform weekly review and update of lead list against opportunities manage in Salesforce.com.
  • Monitor Facebook sites for prompt responses to postings.
  • Initiate SEO, SEM, plus make media and location choices.
  • Plan sales strategy by analyzing ROI for marketing, telemarketing, and lead generation.
  • Assist in all phases of PowerTrain divisions' sales effort such as budgeting, reporting, sales communication and CRM.
  • Provide data analysis in support of commercial operations CRM.
  • Show more

Internet marketing analyst vs marketing & sales specialist skills

Common internet marketing analyst skills
  • Web Design, 28%
  • Search Engine Optimization, 8%
  • Keyword Research, 7%
  • Email Campaigns, 6%
  • Google Adwords, 6%
  • PPC, 5%
Common marketing & sales specialist skills
  • Customer Service, 16%
  • Digital Marketing, 9%
  • ROI, 7%
  • Product Line, 5%
  • Brand Awareness, 5%
  • PowerPoint, 4%

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