Internet marketing manager vs events marketing manager

The differences between internet marketing managers and events marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an internet marketing manager and an events marketing manager. Additionally, an internet marketing manager has an average salary of $117,527, which is higher than the $80,575 average annual salary of an events marketing manager.

The top three skills for an internet marketing manager include email campaigns, search engine optimization and content strategy. The most important skills for an events marketing manager are digital marketing, event planning, and project management.

Internet marketing manager vs events marketing manager overview

	Internet Marketing Manager	Events Marketing Manager
Yearly salary	$117,527	$80,575
Hourly rate	$56.50	$38.74
Growth rate	10%	10%
Number of jobs	109,095	113,348
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 83%
Average age	39	39
Years of experience	10	10

Internet marketing manager vs events marketing manager salary

Internet marketing managers and events marketing managers have different pay scales, as shown below.

	Internet Marketing Manager	Events Marketing Manager
Average salary	$117,527	$80,575
Salary range	Between $75,000 And $184,000	Between $59,000 And $108,000
Highest paying City	San Jose, CA	San Francisco, CA
Highest paying state	California	California
Best paying company	eBay	Meta
Best paying industry	Internet	Technology

Differences between internet marketing manager and events marketing manager education

There are a few differences between an internet marketing manager and an events marketing manager in terms of educational background:

	Internet Marketing Manager	Events Marketing Manager
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 83%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet marketing manager vs events marketing manager demographics

Here are the differences between internet marketing managers' and events marketing managers' demographics:

	Internet Marketing Manager	Events Marketing Manager
Average age	39	39
Gender ratio	Male, 60.1% Female, 39.9%	Male, 25.4% Female, 74.6%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between internet marketing manager and events marketing manager duties and responsibilities

Internet marketing manager example responsibilities.

Manage company's PPC and SEO efforts, including all copywriting.
Lead redesign of corporate website and e-commerce storefront that simplify navigation and increase customer satisfaction rating.
Develop strong Google and Facebook search campaigns that result in increase customer acquisition and e-commerce activity.
Develop a deep understanding of the in house CMS system.
Promote proper use of HTML language and stays abreast of developing HTML standards.
Develop high quality SEO compliant HTML pages to allow for high-ranking and accurate search rankings.

Events marketing manager example responsibilities.

Generate and manage new corporate business for this NYC club/venue.
Create a Facebook page to promote the event; raise awareness and lead to a sell out event.
Research and negotiate contracts with vendors across the county and manage the formal RFP process from beginning to end.
Manage internal communication for Intranet site.
Manage and implement CRM, all-client communication strategies and practice-specific communication strategies.
Manage CRM program including development and enforcement of internal protocols and database management.

Internet marketing manager vs events marketing manager skills

Common internet marketing manager skills

Email Campaigns, 9%
Search Engine Optimization, 8%
Content Strategy, 7%
Marketing Campaigns, 5%
Digital Marketing, 5%
Online Sales, 5%

Common events marketing manager skills

Digital Marketing, 7%
Event Planning, 6%
Project Management, 6%
ROI, 6%
Event Management, 5%
Trade Shows, 5%

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Internet Marketing Manager vs Events Marketing Manager

Updated January 8, 2025

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