Post job

Internet marketing manager vs marketing manager/project manager

The differences between internet marketing managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an internet marketing manager and a marketing manager/project manager. Additionally, an internet marketing manager has an average salary of $117,527, which is higher than the $78,368 average annual salary of a marketing manager/project manager.

The top three skills for an internet marketing manager include email campaigns, search engine optimization and content strategy. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.

Internet marketing manager vs marketing manager/project manager overview

Internet Marketing ManagerMarketing Manager/Project Manager
Yearly salary$117,527$78,368
Hourly rate$56.50$37.68
Growth rate10%10%
Number of jobs109,095187,949
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 77%
Average age3939
Years of experience1010

Internet marketing manager vs marketing manager/project manager salary

Internet marketing managers and marketing manager/project managers have different pay scales, as shown below.

Internet Marketing ManagerMarketing Manager/Project Manager
Average salary$117,527$78,368
Salary rangeBetween $75,000 And $184,000Between $56,000 And $109,000
Highest paying CitySan Jose, CACarson City, NV
Highest paying stateCaliforniaNevada
Best paying companyeBayMeta
Best paying industryInternetTechnology

Differences between internet marketing manager and marketing manager/project manager education

There are a few differences between an internet marketing manager and a marketing manager/project manager in terms of educational background:

Internet Marketing ManagerMarketing Manager/Project Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Internet marketing manager vs marketing manager/project manager demographics

Here are the differences between internet marketing managers' and marketing manager/project managers' demographics:

Internet Marketing ManagerMarketing Manager/Project Manager
Average age3939
Gender ratioMale, 60.1% Female, 39.9%Male, 38.1% Female, 61.9%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between internet marketing manager and marketing manager/project manager duties and responsibilities

Internet marketing manager example responsibilities.

  • Manage company's PPC and SEO efforts, including all copywriting.
  • Lead redesign of corporate website and e-commerce storefront that simplify navigation and increase customer satisfaction rating.
  • Develop strong Google and Facebook search campaigns that result in increase customer acquisition and e-commerce activity.
  • Develop a deep understanding of the in house CMS system.
  • Promote proper use of HTML language and stays abreast of developing HTML standards.
  • Develop high quality SEO compliant HTML pages to allow for high-ranking and accurate search rankings.
  • Show more

Marketing manager/project manager example responsibilities.

  • Manage client's $120K SEM budget; make allocations toward competitor analysis, keyword research and linking strategies.
  • Manage SEO and SEM programs including optimization of landing pages and A/B campaign testing with PPC and social media ads.
  • Define and program manage nurture campaigns utilizing CRM database.
  • Manage sensitive digital and print archives of value historic and current photography.
  • Plan and manage communication projects including writing newsletters, brochures, annual reports and producing videos and PowerPoint presentations.
  • Assist in developing websites by writing HTML5, CSS, and JavaScript code.
  • Show more

Internet marketing manager vs marketing manager/project manager skills

Common internet marketing manager skills
  • Email Campaigns, 9%
  • Search Engine Optimization, 8%
  • Content Strategy, 7%
  • Marketing Campaigns, 5%
  • Digital Marketing, 5%
  • Online Sales, 5%
Common marketing manager/project manager skills
  • Project Management, 17%
  • Digital Marketing, 12%
  • Marketing Campaigns, 7%
  • PowerPoint, 5%
  • Email Campaigns, 3%
  • Email Marketing, 3%

Browse executive management jobs