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Internet marketing manager vs web manager

The differences between internet marketing managers and web managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an internet marketing manager and a web manager. Additionally, an internet marketing manager has an average salary of $117,527, which is higher than the $82,696 average annual salary of a web manager.

The top three skills for an internet marketing manager include email campaigns, search engine optimization and content strategy. The most important skills for a web manager are digital marketing, wordpress, and html css.

Internet marketing manager vs web manager overview

Internet Marketing ManagerWeb Manager
Yearly salary$117,527$82,696
Hourly rate$56.50$39.76
Growth rate10%10%
Number of jobs109,095107,495
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Average age3939
Years of experience1010

Internet marketing manager vs web manager salary

Internet marketing managers and web managers have different pay scales, as shown below.

Internet Marketing ManagerWeb Manager
Average salary$117,527$82,696
Salary rangeBetween $75,000 And $184,000Between $54,000 And $125,000
Highest paying CitySan Jose, CASan Jose, CA
Highest paying stateCaliforniaHawaii
Best paying companyeBayMeta
Best paying industryInternet-

Differences between internet marketing manager and web manager education

There are a few differences between an internet marketing manager and a web manager in terms of educational background:

Internet Marketing ManagerWeb Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Internet marketing manager vs web manager demographics

Here are the differences between internet marketing managers' and web managers' demographics:

Internet Marketing ManagerWeb Manager
Average age3939
Gender ratioMale, 60.1% Female, 39.9%Male, 56.4% Female, 43.6%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between internet marketing manager and web manager duties and responsibilities

Internet marketing manager example responsibilities.

  • Manage company's PPC and SEO efforts, including all copywriting.
  • Lead redesign of corporate website and e-commerce storefront that simplify navigation and increase customer satisfaction rating.
  • Develop strong Google and Facebook search campaigns that result in increase customer acquisition and e-commerce activity.
  • Develop a deep understanding of the in house CMS system.
  • Promote proper use of HTML language and stays abreast of developing HTML standards.
  • Develop high quality SEO compliant HTML pages to allow for high-ranking and accurate search rankings.
  • Show more

Web manager example responsibilities.

  • Plan workflow and train catalog editors to manage XML.
  • Utilize 3scale tool to manage the API accessibility for external users.
  • Manage UI flow, technical standards, development and maintenance for these tools.
  • Manage the QA process from the business side to ensure that the proper test plans are executed.
  • Manage site content including a graphic image library and product catalog using various tools including HTML and content management software.
  • Design and manage daily and monthly e-newsletters publish in XML and deliver to subscribers via e-mail in ASCII and HTML formats.
  • Show more

Internet marketing manager vs web manager skills

Common internet marketing manager skills
  • Email Campaigns, 9%
  • Search Engine Optimization, 8%
  • Content Strategy, 7%
  • Marketing Campaigns, 5%
  • Digital Marketing, 5%
  • Online Sales, 5%
Common web manager skills
  • Digital Marketing, 9%
  • WordPress, 9%
  • Html Css, 7%
  • B Testing, 6%
  • Google Analytics, 5%
  • HTML, 4%

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