Internet marketing strategist vs marketing manager/project manager

The differences between internet marketing strategists and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an internet marketing strategist and a marketing manager/project manager. Additionally, a marketing manager/project manager has an average salary of $78,368, which is higher than the $60,656 average annual salary of an internet marketing strategist.

The top three skills for an internet marketing strategist include client websites, search engine optimization and email campaigns. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.

Internet marketing strategist vs marketing manager/project manager overview

	Internet Marketing Strategist	Marketing Manager/Project Manager
Yearly salary	$60,656	$78,368
Hourly rate	$29.16	$37.68
Growth rate	10%	10%
Number of jobs	81,446	187,949
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 77%
Average age	39	39
Years of experience	10	10

Internet marketing strategist vs marketing manager/project manager salary

Internet marketing strategists and marketing manager/project managers have different pay scales, as shown below.

	Internet Marketing Strategist	Marketing Manager/Project Manager
Average salary	$60,656	$78,368
Salary range	Between $39,000 And $92,000	Between $56,000 And $109,000
Highest paying City	-	Carson City, NV
Highest paying state	-	Nevada
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between internet marketing strategist and marketing manager/project manager education

There are a few differences between an internet marketing strategist and a marketing manager/project manager in terms of educational background:

	Internet Marketing Strategist	Marketing Manager/Project Manager
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 77%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet marketing strategist vs marketing manager/project manager demographics

Here are the differences between internet marketing strategists' and marketing manager/project managers' demographics:

	Internet Marketing Strategist	Marketing Manager/Project Manager
Average age	39	39
Gender ratio	Male, 64.4% Female, 35.6%	Male, 38.1% Female, 61.9%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between internet marketing strategist and marketing manager/project manager duties and responsibilities

Internet marketing strategist example responsibilities.

Design and manage primary e-commerce website running on WordPress CMS.
Implement and manage Facebook advertising campaigns.
Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
Reduce antiquated website elements in HTML / CSS documents.
Design, build, and maintain web sites using HTML, CSS, and JavaScript.
Control ROI with thorough and thoughtful optimization.

Marketing manager/project manager example responsibilities.

Manage client's $120K SEM budget; make allocations toward competitor analysis, keyword research and linking strategies.
Manage SEO and SEM programs including optimization of landing pages and A/B campaign testing with PPC and social media ads.
Define and program manage nurture campaigns utilizing CRM database.
Manage sensitive digital and print archives of value historic and current photography.
Plan and manage communication projects including writing newsletters, brochures, annual reports and producing videos and PowerPoint presentations.
Assist in developing websites by writing HTML5, CSS, and JavaScript code.

Internet marketing strategist vs marketing manager/project manager skills

Common internet marketing strategist skills

Client Websites, 30%
Search Engine Optimization, 14%
Email Campaigns, 6%
Keyword Research, 5%
Search Engine, 5%
Marketing Campaigns, 5%

Common marketing manager/project manager skills

Project Management, 17%
Digital Marketing, 12%
Marketing Campaigns, 7%
PowerPoint, 5%
Email Campaigns, 3%
Email Marketing, 3%

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Internet Marketing Strategist
Internet Marketing Strategist vs Marketing Manager/Project Manager

Updated January 8, 2025

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