Internet marketing strategist vs sales and marketing manager

The differences between internet marketing strategists and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an internet marketing strategist and a sales and marketing manager. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $60,656 average annual salary of an internet marketing strategist.

The top three skills for an internet marketing strategist include client websites, search engine optimization and email campaigns. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.

Internet marketing strategist vs sales and marketing manager overview

	Internet Marketing Strategist	Sales And Marketing Manager
Yearly salary	$60,656	$81,953
Hourly rate	$29.16	$39.40
Growth rate	10%	10%
Number of jobs	81,446	151,042
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 72%
Average age	39	39
Years of experience	10	10

Internet marketing strategist vs sales and marketing manager salary

Internet marketing strategists and sales and marketing managers have different pay scales, as shown below.

	Internet Marketing Strategist	Sales And Marketing Manager
Average salary	$60,656	$81,953
Salary range	Between $39,000 And $92,000	Between $43,000 And $154,000
Highest paying City	-	Yonkers, NY
Highest paying state	-	New York
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between internet marketing strategist and sales and marketing manager education

There are a few differences between an internet marketing strategist and a sales and marketing manager in terms of educational background:

	Internet Marketing Strategist	Sales And Marketing Manager
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 72%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet marketing strategist vs sales and marketing manager demographics

Here are the differences between internet marketing strategists' and sales and marketing managers' demographics:

	Internet Marketing Strategist	Sales And Marketing Manager
Average age	39	39
Gender ratio	Male, 64.4% Female, 35.6%	Male, 59.8% Female, 40.2%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between internet marketing strategist and sales and marketing manager duties and responsibilities

Internet marketing strategist example responsibilities.

Design and manage primary e-commerce website running on WordPress CMS.
Implement and manage Facebook advertising campaigns.
Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
Reduce antiquated website elements in HTML / CSS documents.
Design, build, and maintain web sites using HTML, CSS, and JavaScript.
Control ROI with thorough and thoughtful optimization.

Sales and marketing manager example responsibilities.

Qualify leads with Linkedin, Slideshare and Google+, prospect new and define opportunities with existing.
Develop and execute strategies that help achieve budget and revenue goals, consistent RevPAR growth, and transient business.
Manage proposals, contracts and client relations resulting in increase room nights, ADR, revenues and loyalty to the brand.
Review draft and submit RFP responses and manage follow-up communications.
Design marketing and advertising collateral, manage company website, SEO and social media
Maximize ROI by establishing, executing and managing online advertising and promotional campaigns.

Internet marketing strategist vs sales and marketing manager skills

Common internet marketing strategist skills

Client Websites, 30%
Search Engine Optimization, 14%
Email Campaigns, 6%
Keyword Research, 5%
Search Engine, 5%
Marketing Campaigns, 5%

Common sales and marketing manager skills

Customer Service, 13%
Digital Marketing, 10%
Customer Satisfaction, 8%
Product Development, 7%
B2C, 7%
Sales Process, 6%

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Internet Marketing Strategist
Internet Marketing Strategist vs Sales And Marketing Manager

Updated January 8, 2025

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