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Manager-strategic planning vs media manager

The differences between managers-strategic planning and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a manager-strategic planning and a media manager. Additionally, a manager-strategic planning has an average salary of $123,429, which is higher than the $96,475 average annual salary of a media manager.

The top three skills for a manager-strategic planning include project management, portfolio and business development. The most important skills for a media manager are digital marketing, kpis, and media planning.

Manager-strategic planning vs media manager overview

Manager-Strategic PlanningMedia Manager
Yearly salary$123,429$96,475
Hourly rate$59.34$46.38
Growth rate10%10%
Number of jobs105,312110,888
Job satisfaction--
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 81%
Average age3939
Years of experience1010

What does a manager-strategic planning do?

Manager-strategic planning is in charge of devising strategies to help a company navigate through its short and long-term goals. Their responsibilities revolve around performing research and analysis to identify the strengths and weaknesses of company operations, determine the needs of every department, and develop strategic solutions for optimal services. They may also perform risk assessments, analyze the performance of competitors, evaluate the performance of the workforce, and recommend new policies, all in adherence to the company's vision and mission.

What does a media manager do?

Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.

Manager-strategic planning vs media manager salary

Managers-strategic planning and media managers have different pay scales, as shown below.

Manager-Strategic PlanningMedia Manager
Average salary$123,429$96,475
Salary rangeBetween $87,000 And $173,000Between $66,000 And $140,000
Highest paying CityLas Vegas, NVSan Francisco, CA
Highest paying stateNevadaPennsylvania
Best paying companySheppard Mullin Richter & HamptonMeta
Best paying industryMediaAutomotive

Differences between manager-strategic planning and media manager education

There are a few differences between a manager-strategic planning and a media manager in terms of educational background:

Manager-Strategic PlanningMedia Manager
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 81%
Most common majorBusinessCommunication
Most common collegeUniversity of GeorgiaUniversity of Georgia

Manager-strategic planning vs media manager demographics

Here are the differences between managers-strategic planning' and media managers' demographics:

Manager-Strategic PlanningMedia Manager
Average age3939
Gender ratioMale, 67.2% Female, 32.8%Male, 51.7% Female, 48.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between manager-strategic planning and media manager duties and responsibilities

Manager-strategic planning example responsibilities.

  • Lead central team summarizing and prioritizing all DOD opportunities, enabling more efficient and effective resource allocation across several program departments.
  • Task with measuring marketing effectiveness and return on investments (ROI) on financial services products.
  • Initiate physician service product lines for comparability of physician services and ROI for each service line.
  • Develop several modifications, reports, and system enhancements for existing legacy MRP system.
  • Manage the development of strategic initiatives from concept to execution including the store format portfolio, international partnership and OmniChannel opportunities.
  • Maintain successful ISO certification through two 3rd party audits.
  • Show more

Media manager example responsibilities.

  • Manage B2C media campaigns from inception to reporting.
  • Evaluate, select and manage relationships with PPC technology vendors.
  • Lead intranet and internet maintenance, content, development and marketing.
  • Execute vendor fund campaigns to achieve KPIs base on each individual brand s needs and drive ecommerce sales.
  • Utilize CRM software to maintain contacts, leads, ad sales, sales reports and advertisement run sheets.
  • Manage search engine optimization (SEO) and pay-per-click (PPC) advertising for several B2B and health care clients.
  • Show more

Manager-strategic planning vs media manager skills

Common manager-strategic planning skills
  • Project Management, 9%
  • Portfolio, 8%
  • Business Development, 7%
  • Strategic Plan, 5%
  • Financial Analysis, 5%
  • Corporate Strategy, 5%
Common media manager skills
  • Digital Marketing, 19%
  • KPIs, 5%
  • Media Planning, 4%
  • Media Management, 4%
  • PowerPoint, 4%
  • Google Analytics, 3%

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